• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Chapter 7 presenting the product and product knowledge
 

Chapter 7 presenting the product and product knowledge

on

  • 2,620 views

Chapter 7 presenting the product and product knowledge

Chapter 7 presenting the product and product knowledge

Statistics

Views

Total Views
2,620
Views on SlideShare
1,772
Embed Views
848

Actions

Likes
0
Downloads
0
Comments
0

3 Embeds 848

http://ebs.askmisterchua.com 412
http://misterchua.com 375
http://www.misterchua.com 61

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Chapter 7 presenting the product and product knowledge Chapter 7 presenting the product and product knowledge Presentation Transcript

    • Chapter 7 Techniques for Effective Product Presentation Product knowledge
    • Presenting the product
      • Why is it important for us to know how to present the product to customers?
    • Presenting the product
      • Important step in the selling process
      • Let us show the product to customers and tell them how it can benefit them.
      • Customers may buy if they understand the product better.
      http://www.akihabaranews.com/en/news_pics/13476/Hello_Kitty_1.jpg
    • Presenting the product http://www.totalmerchandise.co.uk/ www.7gadgets.com http://www.unlawyer.net http://www.3dawards.org
    • Techniques for effective product presentation Tell the customers about the unique features and benefits of the product Demonstrate how to use the product and if possible, let the customers hold it or use it. Listen to the customers’ queries and provide answers to their queries Use words such as ‘comfortable’, ‘interesting’ or ‘attractive’ to describe the features of the product If necessary, repeat the product’s features and benefits several times, especially if customers have expressed their need for them. Hold the product carefully and with pride. This shows that we are proud of the product 1 2 3 4 5 6