AmbITion Scotland Roadshow South (Edinburgh): Faith Liddell & Martin Reynolds, Festivals Edinburgh 10.06.10
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AmbITion Scotland Roadshow South (Edinburgh): Faith Liddell & Martin Reynolds, Festivals Edinburgh 10.06.10

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AmbITion Scotland Roadshow South (Edinburgh): Faith Liddell & Martin Reynolds, Festivals Edinburgh 10.06.10 AmbITion Scotland Roadshow South (Edinburgh): Faith Liddell & Martin Reynolds, Festivals Edinburgh 10.06.10 Presentation Transcript

  • Festivals Edinburgh Innovation 10 June 2010
  • Excitement Panic Confusion Empowerment Excitement
  • Technology Group • Disbanded itself after three meetings • Tried to cover everything • Thought it was about trying to invent the next MySpace • I’m Sorry I Haven’t a Clue
  • Technology Group the need for the Festivals to more effectively engage with partners (especially the technology and higher education sector) in order to be successfully exploited, explore new business models, and stay at the front of the curve in terms of horizon-scanning the need to service all of the business functions of FE (and not just the marketing working group) the opportunity to create an innovation function which mentored or perhaps indeed delivered individual or cross-festival technology projects
  • Twitter sentiment detection Ticketing Portal Pilots Itinerary Builder iPhone App Festivals on-Demand
  • Twitter sentiment detection Ticketing Portal edinburghfestivals.tv Itinerary Builder iPhone App
  • Twitter sentiment detection Ticketing Portal iPhone App Itinerary Builder iPhone App Festivals on-Demand
  • Twitter sentiment detection Ticketing Portal Twitter Itinerary Builder iPhone App Festivals on-Demand
  • Twitter sentiment detection Ticketing Portal Itinerary Builder Itinerary Builder iPhone App Festivals on-Demand
  • Twitter sentiment detection Ticketing Portal Ticketing Portal Itinerary Builder iPhone App Festivals on-Demand
  • From projects to purpose Festivals Audit (aka Group Therapy) Map and prioritise the common issues Agree the ambition and worry about the how later
  • Projects. Cultural, commercial & public value through new products & services Processes. New processes are available to festivals to identify and respond to digital opportunities Networks. New partnerships with all stakeholder groups People. Innovative thinking and practice developed as core competency among festival staff Learning. Learning & knowledge sharing across festivals, partners & sector
  • Vision: Edinburgh’s Festivals are a world-leading centre of digital innovation in a cultural context Mission: Identifying & developing digital innovation opportunities for cross-festival value
  • Exploration Recognising that the best solutions are not always initially known Lightweight Ensuring processes can easily respond to need Discipline Using traditional management tools to Prototyping support delivery against plans Using digi tools to test ideas quickly & cheaply Measurement Open Innovation Capturing as much as possible to provide Providing pathways for third parties to be evidence bases for success active co-innovators Genuine Learning Scalability Ability to extract value out of projects be Included in the design of all projects if possible they failures or successes Open-ness Cross-level Sharing learning, challenges, data and Festival staff of all levels and functions will resources when appropriate be encouraged to be involved
  • It’s not really new • create an open market place • blend top-down and bottom-up • listen – and accept failure as part of wider success
  • Thank you Have a great summer Faith Liddell faith@festivalsedinburgh.com Martin Reynolds martin@festivalsedinburgh.com