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Effective Google Searches
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Effective Google Searches

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This is an introduction to using advanced operators on search engines to refine search queries and to get better search results.

This is an introduction to using advanced operators on search engines to refine search queries and to get better search results.

Published in Technology , News & Politics
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Transcript

  • 1. Google and the art of Googling Gerard Sylvester [email_address]
  • 2. Do you need an introduction to Google?
    • An Internet based search engine
    • Created by Larry Page and Sergey Brin, 1973
      • HQ in Mountain View, California
      • Has the one of the worlds biggest server farm
      • Data centers in more than a dozen countries
      • .. And you use we everyday!
  • 3. How Google Works
    • Its all about X Y Z
      • X = Phrases
      • Y = Adjacency
      • Z = Weight
      • .. Remember searches are not case sensitive
  • 4. Use Boolean Operators
    • All search engines accept boolean operators
      • AND, OR, NOT
      • Israel AND Palestine
      • Obama OR Hillary (uppercase OR, |)
      • Gandhi NOT sonia (- also works)
  • 5. Other operator
    • “ for exact phrase”
    • + to force Google to include ignored words
    • Can use parenthesis ( )
    • ~ for LIKE operations
  • 6. Other operators …cont
    • Numrange Ex: digital camera 10000..15000
    • Define operator Ex: define: Atmosphere
    • Ask questions Ex: When was Gandhi born?
    • Allintitle: Allintext: Allinurl:
    • Global ~ warming (within 10 words range)
  • 7. Other operators …cont
    • filetype:pdf
    • Site:
    • Ask questions Ex: When was Gandhi born?
    • Climate Change site:org OR site:edu
    • Wildcards *global warming*
  • 8. Advanced Google Services at -