PR2: Same Film, Different Time and Place
Rec and Quarantine Research Task
Find out the following information:
Director JaumeBalagueró, Paco Plaza John Erick Dowdle
Year of Production 2007 2008
Distributor Filmax Screen Gems
Budget €1,500,000 $12,000,000
Box office takings $32,492,948 £937,833
Sequels Rec 2, 3, 4 Quarantine 2
Read the interviews with John Erick Dowdle and JaumeBalaguero and answer the following
1. Explain JaumeBalagoro’s reasons for making REC in a handheld, documentary style
Because it makes the film look more realistic, as if the audience are there. It is also a typical
convention of horror films therefore it is successful within the film because it appeals to the
primary and secondary audience.
2. Is it a coincidence that Cloverfield and Diary of Deadwere released at the same time, or does
it relate to audience demand for horror filmed in this style?
3. Why do you think Screen Gems, the distributors of Quarantine wanted to get the remake
out so quickly?
For your article, you need to consider why film production companies produce remakes and the
factors that influence those remakes.
Factors which influenced the remake of REC
Genre and popularity
Synergy (related products such as DVD’s/books/TShirts)
Vertical integration (where a film company deals with the production, distribution and
consumption of a film)
In your magazine article you will need to comment upon all of the above
In the box below, write your introduction to your article. Use your findings from Task 1 and 2 to
P2 describe the M2 explain the relationship D2 comprehensively explain the
between films and their
production contexts with
reference to detailed
illustrative examples and
generally correct use of
relationship between filmsand
their production contextswith
P1.Introduce your article by giving the titles of the films covered and production factors which
Relate factual information about REC ; director, release date, distributor, budget and box office
takings. Describe the production values and context (handheld documentary style/plot synopsis)
Relate factual information about Quarantine; director, release date, distributor, budget and box
office takings. Describe the production values and context (handheld documentary style/plot
synopsis. Explain similarities and differences with the original.
P4. Production Contexts
Explain why Quarantine was produced so soon after REC. Give examples concerning trends, genre
and financial factors.
Explain synergy and vertical integration and how Screen Gems are an example of a vertically
integrated company. Explain how Screen Gems have contributed to the overall success of REC due to