This is a popular music magazine,
NME. It has the same target audience
as my own magazine and features the
same genre of music; indie/rock.
The target audience for this
magazine are young adults both male
NME magazine is published weekly
and on average, each issue sells around
MASTHEAD & SELLING LINE
The logo is used as the masthead of the magazine.
It is displayed in the top left corner of the page, which is a
typical convention of music magazines therefore it appeals
to the target audience.
As the name of the magazine is abbreviated to
NME, the words is stands for is displayed just below. This
is effective because it is informative and tells the audience
the actual name of the magazine.
The appearance of the title is bold and clear which
stands out. This helps because the size and colour of the
masthead is big and bold enough for it to stand out on a
news stand and it will be eye catching to the target
audience as its easy to recognise.
The typeface of the mast head is simple which
makes it overall effective. As the target audience for the
magazine are both males and females, a simple font is the
best to use because it isn't too masculine or feminine.
This particular issue features Florence Welch, the
face of the band; Florence and the Machine.
She is a well known, successful artist in the music
industry and is the main feature of the issue.
This is why she is displayed across the whole of the
This issue was released in April 2010. This is a
good time for the artist to be featured on the cover
of a magazine following her success in 2009 of her
album ‘Lungs’ peaking at number one in the UK
and number 2 in Ireland. The album sold over
100,000 copies in the UK.
She was also playing at Reading and Leeds festival
in the summer of 2010 which is why featuring in
NME magazine is good promotion for the
upcoming music festivals.
COVER LINES & MAIN SELLS
The text placement has been well thought out. As the main feature
is Florence Welch, they have displayed ‘Florence’ in a large, bold font
which is clear to see.
They have also used a quote from the interview with the artist and
featured that above the ‘Florence’ text in a white colour which stands
out over the top of her red hair.
I think the way the text has been used and is simple and effective.
The colour of the text is black and white, its not too much or too
busy on the page and its easy to read. This is appealing to the target
audience because its not over bearing in any way.
The text has been placed out of the way of the image in some way.
The image is a close up shot and the text is placed on her hair instead
of her face, so the audience can see the picture better.
In terms of appearance, this magazine looks brighter
and more colourful. This is because the target audience
for this magazine are younger females who are interested
in the pop genre. The images are more edited onto the
page as there are over 15 pictures on the front cover, not
like music magazines like NME and Q, who only usually
feature no more than two images on the cover.
Top of the pops follow a colour scheme and house
style of pink white and yellow which are all lively colours
when used together and even on their own.
The composition is more rough and not as edgier than
NME, and is more busy and hectic on the page.
The type face is also different to NME. There are
different fonts used on the cover which may be confusing
and make it look not as professional and consistent.
For my own magazine, I would definitely like to take ideas from
NME rather than Top of the Pops. I think NME’s house style was
simple and effective rather than Top of the Pops, which was busy
When thinking about my own magazine, I would like to use
simple colours like black and white, and one pop of colour to
make it unique like red.
The language I will use will be simple so its easy for the target
audience to understand. And I will use no more than two fonts on
IDEAS FOR YOUR OWN MAGAZINE