The Magic Marketing Machine by Peter Fisk

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Short version of Peter Fisk's keynote presentation Istanbul 2013 ... How to focus and simplify ... find resonance ... then amplify and impact for more business success. More details from …

Short version of Peter Fisk's keynote presentation Istanbul 2013 ... How to focus and simplify ... find resonance ... then amplify and impact for more business success. More details from peterfisk@peterfisk.com

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  • 1. TM Complex markets Focus Simplify Resonate Amplify Impact Winning business peterfisk@peterfisk.com theGeniusWorks.com @geniusworks
  • 2. Incrediible change New opportunities Complex markets
  • 3. worldchanging opportunities 23andme Complex markets
  • 4. create your space Define your purpose Complex markets Focus
  • 5. Complex markets Focus
  • 6. Simple is not easy Less is more Complex markets Focus Simplify
  • 7. Complex markets Focus Simplify
  • 8. Bolder brands Real and relevant Complex markets Focus Simplify Resonate
  • 9. Building communities Celebrate journeys Moments of happiness Real beauty Creative children Express your style Care for the outdoors Inspire every athlete* Add sparkle
  • 10. Complex markets Focus Simplify
  • 11. Complex markets Focus Simplify Resonate
  • 12. Complex markets Focus Simplify Resonate Amplify
  • 13. Make more of less Inspire and enable Complex markets Focus Simplify Resonate Amplify
  • 14. Complex markets Focus Simplify Resonate
  • 15. People pay more More Tell others Complex markets Focus Simplify Resonate Amplify Impact
  • 16. Complex markets Focus Simplify Resonate Amplify Impact
  • 17. Make life better 10 times not 10% Complex markets Focus Simplify Resonate Amplify Impact Winning business
  • 18. Complex markets Focus Simplify Resonate Amplify Impact Winning business
  • 19. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks GeniusIstanbul.com