Creative Genius ... How To Think Like Leonardo Da Vinci ... By Peter Fisk

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    Creative Genius ... How To Think Like Leonardo Da Vinci ... By Peter Fisk - Presentation Transcript

    1. Creative Genius reative Geni s How to think like Leonardo da Vinci
    2. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    3. Curiosita Dimostragone Creative Genius Sensazione Sfumato Arte Scienza Corporalita How to think like Leonardo da Vinci Connesionz Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    4. Leonardo da Vinci
    5. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    6. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    7. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    8. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Curiosita (observe) Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Dimostragone (try) g ( y) Sensazione (describe) Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Sfumato (question) Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Arte Scienza (balance) Corporalita (alive) Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Connesionz (connect) Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    9. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    10. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    11. Future Back
    12. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    13. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    14. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    15. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    16. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    17. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    18. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    19. Rule Breakers
    20. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    21. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    22. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    23. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    24. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    25. Insight Catalysts
    26. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    27. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    28. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    29. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    30. Creative Fusions
    31. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    32. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    33. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    34. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    35. Faster Impact
    36. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    37. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    38. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    39. Creative Genius How to think like Leonardo da Vinci Future Back Women – Avon, Karla, Nike Green – E cloth Coke Tesla E-cloth, Coke, Networks – Current, Threadless, Wii Rule Breakers Assets – Disney, GE, M-Pesa Conventions – Dove, Tata, Zappos Solutions – Apple, Nike+, Progressive Insight Catalysts Customers and Non-customers - Pixar Competitors and Parallels - Live Nation Extremes and Experts - Virgin Galactic Creative Fusions Target a niche – Camper, NetJets, Sage Give it away free – IBM GiffGaff Hotmail IBM, GiffGaff, Do an “iPod” – Dell, Sky Plus, Zopa Faster Impact Indispensible. Making it essential, iconic Ingredient. Affinity and solution partners Inspiring. Storytelling and advocacy
    40. Genius?
    41. www.theGeniusWorks.com www theGeniusWorks com

    + Peter FiskPeter Fisk, 1 month ago

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