Final 5 Steps to Measure Success in Web Design

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This message is about the importance of Measuring Success...but it is mostly about what to do what to do with the success stories you already have and how to approach projects with success in …

This message is about the importance of Measuring Success...but it is mostly about what to do what to do with the success stories you already have and how to approach projects with success in mind.

More at http://coreelevation.com/wclax/

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Transcript

  • 1. More than my opinion...
  • 2. More help... •Makes his own way •Things he hates •Bit of BAD ASS
  • 3. @genehammett •Entrepreneur •Business Coach •My Focus The Story
  • 4. Author... GeneGeneTheDancingMachine.com CoreElevation.com/wclax Today Only
  • 5. What is Important? Business Owners Survey...
  • 6. The Problem: Your Focus...
  • 7. The Problem: Your Focus... •Layout •Fonts •Colors Subjective •WordPress •Widgets •Technology Website
  • 8. “We have always thought of design as being so much more than just the way something looks. It’s the whole thing—the way something works on so many different levels.” ~ Jony Ives,Apple’s Sr.VP of Design
  • 9. How is your client going to measure you? You have to define SUCCESS.
  • 10. “Create a hypothesis. “ ~ Chris Lema A Web Design Hero knows what gets measured gets attention.
  • 11. There are many parts inside of this...but the key is to find the RIGHT tool for the job.
  • 12. A/B Testing Heat Maps Source: SEOcustomer.com
  • 13. Source: thesaleslion.com Yo webbie, go beyond the basics to standout...you know like a web design super hero.
  • 14. “Create a BLUEPRINT.” ~ Troy Dean Web Designer Survey...
  • 15. Wanna Play a Game?
  • 16. ‘ BA A/B Testing
  • 17. A B A/B Testing
  • 18. A B Source: LeadPages
  • 19. ‘ BA Be casual. Lose the jacket...for the right audience. Source: LeadPages.net
  • 20. Before and After
  • 21. •Case Studies •Testimonials •Infographics Why? Clients & Prospects Make them shareable... so... they can be shared.
  • 22. Build it and they will come You must tell others about your successes.If you skip PROMOTION, you will not maximize your potential. Put your BIG GIRL panties on and do it!
  • 23. Web Designer
  • 24. Laser-Focused
  • 25. The Niched Web Designer
  • 26. Wrap Up •Be Intentional. •Be Proactive. •Make it happen.
  • 27. The Challenge
  • 28. Author... GeneGeneTheDancingMachine.com CoreElevation.com/wclax Today Only