CLIENT PROMOTION PROGRAMMEThe sole intention of all our activities together is to drive enquiries to help grow your busine...
Online client engagement is all about developing an awareness of your company and providing asmany opportunities for poten...
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Genericlicensing Client Promotion Programme

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Genericlicensing Client Promotion Programme

  1. 1. CLIENT PROMOTION PROGRAMMEThe sole intention of all our activities together is to drive enquiries to help grow your business andraise awareness of your company in the industry.There are a number of ways in which as a partnership we can do this: 1) Company Profile: create and maintain a comprehensive profile. This is the main focus of client research and will often determine if enquiries are received or not. 2) Product Profiles: Ensure ALL products are online and have the most up-to-date information - remember to select featured products to drive interested in your leading products - remember that when you update a product it is viewed as new by the database and show up in latest products again. - companies with the most comprehensive product profiles receive more enquiries 3) Feature Company Status: All premium clients are listed as featured throughout the website and receive a rotating presence on the genericlicensing.com homepage with a direct link to their online profile. 4) Newsletter: All clients receive at least one featured company profile in our monthly newsletter to all subscribers. The 3 featured products are highlighted and a link to your company presentation. 5) LinkedIn: All clients receive a introductory promotion to all members of the LinkedIn groups in which genericlicensing.com is present; covering more than 1000 industry execs. 6) Twitter: All clients receive a welcome announcement; seen by 350 followers and their estimated 5,000 industry followers 7) Slideshare.net/Box.net: All premium client presentations are posted, with links sent via Twitter and LinkedIn. All presentations contain links to your online company profile. - number of visits are captured, available upon request - Since Sep 2010, over 4000 views & downloads have been recordedWhat can you do to contribute to your own success?To make the most of your increased online presence with us we encourage you to promote yourcompany profile. Why?
  2. 2. Online client engagement is all about developing an awareness of your company and providing asmany opportunities for potential customers to connect with you. – More profile visits means better google search ranking for your company – Your company profile has all the key information for clients; increasing likely contact – Registered users of genericlicensing.com will receive your product updates live (saving everyone time and effort). Automatic promotion for you. – Working with genericlicensing.com shows that you a forward thinking companySome ideas to consider: 8) Announcement: Tell the industry about your new relationship with genericlicensing.com (see sample press release) - Send this to your prospective clients - Add it as news on your website - Post it on Twitter and LinkedIn if you have profiles (highly recommended!) 9) Website link: Add genericlicensing.com as an online marketing partner - You may consider using “View our dossiers online” - Feel free to use any of our logos on as links on your website 10) Email link: If you do not have an update product list on your own website, we recommend adding a link to your genericlicensing.com profile on your email footer. - The best way to ensure ongoing promotion of your products every day - Promote specific products in your footer message for high effectivenessWe are very excited about the opportunity to work with you and hope that together we canconnect with the global generic industry. For more information on social media for generic pharma, please visit our sister website: www.genericdrugmarketing.com

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