We are not from
  Germany...
Advertising    Interaction      DM
        Awareness     Involvement    Conversion



Brand                               ...
Amsterdam view,
horizon abroad...
Volkswagen Drive In
- ADCN Silver Lamp
- Cannes Cyber Lion
- Gold Spin Award 2008
‣ We create branded stories that invite consumers to make
 them their own stories

‣ We balance push and pull to allow aud...
Clients
O’Neill                              PON Automotive
‣ International Brand Portal &       ‣ Brands: Volkswagen, Sko...
Scirocco Introductie Campagne




© 2008
Volkswagen Innovations
- Golden Egg
- Webby Award 2009
Volkswagen Innovations
- Golden Egg
- Webby Award 2009
Next Night 6 - Dick Buschman - Achtung!
Next Night 6 - Dick Buschman - Achtung!
Next Night 6 - Dick Buschman - Achtung!
Next Night 6 - Dick Buschman - Achtung!
Next Night 6 - Dick Buschman - Achtung!
Next Night 6 - Dick Buschman - Achtung!
Upcoming SlideShare
Loading in …5
×

Next Night 6 - Dick Buschman - Achtung!

592 views
552 views

Published on

Presentatie van Dick Buschman van Achtung! op Next Night 6 "Welcome to Amsterdam" op 26 mei 2009 in Pakhuis de Zwijger.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
592
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Next Night 6 - Dick Buschman - Achtung!

  1. 1. We are not from Germany...
  2. 2. Advertising Interaction DM Awareness Involvement Conversion Brand Consumer Emotional Functional
  3. 3. Amsterdam view, horizon abroad...
  4. 4. Volkswagen Drive In - ADCN Silver Lamp - Cannes Cyber Lion - Gold Spin Award 2008
  5. 5. ‣ We create branded stories that invite consumers to make them their own stories ‣ We balance push and pull to allow audience to interact at the time and pace they want ‣ Because consumers fall in love with brands when they can set the conditions themselves ‣ That is why we love the digital era!
  6. 6. Clients O’Neill PON Automotive ‣ International Brand Portal & ‣ Brands: Volkswagen, Skoda Campaigns ‣ (International) Brand Portal, Campaigns Bavaria Friesland Foods ‣ International Brand Portal & ‣ Brands: Chocomel & Breaker Campaigns ‣ Brand aportal, Campaigns Suitsupply KPN ‣ International Brand Portal & ‣ Brands: Simyo Campaigns ‣ Identity, Shop, Campaigns AKZO NOBEL United Biscuits ‣ Brands: Flexa, Sadoline ‣ Brands: Verkade, Sultana ‣ Brand Portal & Campaigns ‣ Brand Portal, Campaigns Adidas Diageo ‣ Brands: Reebok ‣ Brands: Baileys, Bushmills ‣ International Campaigns ‣ International Campaigns
  7. 7. Scirocco Introductie Campagne © 2008
  8. 8. Volkswagen Innovations - Golden Egg - Webby Award 2009
  9. 9. Volkswagen Innovations - Golden Egg - Webby Award 2009

×