Your SlideShare is downloading. ×
10 Minute Talk at Media 140 Bristol
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

10 Minute Talk at Media 140 Bristol

783
views

Published on

Quick overview of social media strategy for the Bristol Media 140 Crowd

Quick overview of social media strategy for the Bristol Media 140 Crowd


0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
783
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
3
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. media140 Bristol Gemma Went Red Cube Marketing redcubemarketing.com @gemmawent
  • 2. Red Cube … Who the hell are we? Who do we work with?
  • 3. What I’m talking about … Overview of SM strategy for SMEs For those who’ve dipped a toe in SM pool
  • 4. First things first … Is there resource for it?
  • 5. Many dive in with no thought for strategy
  • 6. The framework … It’s not rocket science
  • 7. Strategy Development
  • 8. What are the business or campaign objectives?
  • 9. Who is your audience? Where are they?
  • 10. Platform identification Do your research
  • 11. Metrics and measurement The ‘how you know its working’ bit
  • 12. Message considerations
  • 13. Guidelines and training
  • 14. But allow a little flexibility It’s a conversation remember
  • 15. What I’ve learnt … Be clear what you want to achieve and who you need to connect with. Be patient. It’s a marathon not a sprint. Keep to your strategy, but allow flexibility. Once you open the door, be consistent. Have fun.
  • 16. Thanks … Gemma Went Red Cube Marketing redcubemarketing.com @gemmawent

×