Technology, Trust, & Transparency

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Technology in general -- and the internet and social media specifically -- have changed the way we work. And not just by shifting the mediums through which we communicate, but by changing the very nature of what we communicate. Technology is blurring the line between our personal and professional selves and changing our expectations of each other and our organizations.

Each nonprofit’s story is more than a mission statement, a website or an annual report. The story also includes the people inside and those on the front lines. It's how individuals represent the mission statement and organizational values that bring the vision to life online and out in the world. Blending individual and organizational stories is crucial to success in the digital age.

So, how can organizations and individuals work together to do this?

Nancy Lyons and Meghan Wilker of the Geek Girls Guide will speak about the intersection of technology and humanity, and the role of individuals in representing an organization.

Published in: Education, Technology
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Technology, Trust, & Transparency

  1. 1. Technology, Trust & Transparency
  2. 2. Meghan (@irishgirl) Nancy (@nylons) @geekgirlsguide
  3. 3. Follow. Friend. Stalk. Work: clockwork.net Podcast: geekgirlsguide.com Books: geekgirlsguide.com/books
  4. 4. #mnnptech
  5. 5. Technology, Trust, and Transparency(Why is this so hard?)
  6. 6. The evolution of organizations.
  7. 7. automation control location timehuman cogs
  8. 8. And then...the internet.
  9. 9. location time
  10. 10. 2000 “Hyperlinks subvert hierarchy. In markets and among employees, people are speaking to each other in a powerful new way. These conversations are enabling new forms of social organization and knowledge exchange to emerge.”
  11. 11. 2010
  12. 12. Why is this so hard?
  13. 13. Our brains are stuck.• We’re conflicted about the blurry line between personal and professional.• Organizations are designed to achieve routine outputs, and communication is no longer a routine output.• We want to believe that technology alone can solve our problem.• Collaboration and communication are processes, not tidy achievements. • Technology evolves faster than individuals, and individuals evolve faster than organizations.
  14. 14. This feels hardbecause it is hard.
  15. 15. Um, okay.Now what?
  16. 16. What are the values of your organization?How can you support those values throughinformation-sharing, collaboration andcommunication?
  17. 17. • How do you want to be perceived?• What you are comfortable sharing?• Who can you connect with?• How much time are you willing to commit?
  18. 18. Internet Thinking Talking What do we say? What are others saying? Listening Does it require an answer or response? How can we facilitate connections between others?Community-building How can we learn from those conversations? Sharing How can we encourage conversations about us?
  19. 19. Put hierarchy in its place.• Where in your organization have hyperlinks subverted hierarchy? Where should they?• Where are there obstacles that technology could render obsolete?• Where is the organization getting in the way of the mission?
  20. 20. Educate & Empower• Examine your organization critically• Define your culture and lead by example• Create a messaging platform• Set and communicate expectations• Provide tools: policies, guidelines and assets• Conduct workshops
  21. 21. Our policy.
  22. 22. Acknowledge that everyonerepresents your organization.
  23. 23. Give people the tools they need to tell your story.
  24. 24. Harness personal networks. (Give @meeterica a shout-out!)
  25. 25. Think about how to let people do things, instead of how to make them do things.
  26. 26. Be trustworthy.
  27. 27. At its best, technology can connect and empower us inways we haven’t yet imagined.
  28. 28. Recommended Reading The Cluetrain Manifesto, Rick Levine, Christopher Locke, Doc Searls, David Weinberger, Jake McKee Here Comes Everybody:The Power of Organizing Without Organizations, Clay Shirky Cognitive Surplus, Clay ShirkyRecommended Viewing TEDTalk, Amanda Palmer: The art of asking TEDxAtlanta, Rhonda Lowry: Community
  29. 29. Thank you.

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