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Marketing a Presidential Candidate Online

by Geary Interactive on Nov 03, 2008

  • 7,821 views

This presentation explores the various ways that Barack Obama and John McCain are marketing themselves online — with a particular focus on social media strategies.

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This presentation explores the various ways that Barack Obama and John McCain are marketing themselves online — with a particular focus on social media strategies.

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politics social presidential mccain media obama marketing verkiezingen usa online candidate poltico election socialmedia mtg web2.0

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24 Embeds 1,190

http://www.bizz.nl 409
http://www.marketingfacts.nl 353
http://eerstehulpbijplaatopnamen.blogspot.com 126
http://damkhacbiet.blogspot.com 96
http://brandnewlive.blogspot.com 64
http://cyrille-chaudoit.blogspot.com 43
http://spaldingcom250.wikispaces.com 41
http://interactievemarketing.wordpress.com 15
http://www.geeksandcom.com 11
http://entertainmentmarketinghu.blogspot.com 11
http://www.slideshare.net 4
http://static.slideshare.net 2
http://wildfire.gigya.com 2
http://bizz.nl 2
http://www.presentatiekracht.nl 2
http://eerstehulpbijplaatopnamen.blogspot.de 1
http://eerstehulpbijplaatopnamen.blogspot.it 1
http://marketingfacts.onstuimig.nl 1
http://eerstehulpbijplaatopnamen.blogspot.com:80 1
http://mare-researched.nl 1
http://www.blogger.com 1
http://www.benoitchamontin.com 1
http://www.spumone.net 1
http://cyrille-chaudoit.blogspot.fr 1

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  • Andrea_Shettle Andrea Shettle, MSW , Program Manager, Global Disability Rights Library Project at USICD In addition to his on-line marketing strategies, Obama's campaign was unique in the level of outreach they did targeted at people with disabilities. Most political candidates ignore us. Obama's wasn't perfect (there is more they could have done, for example, to ensure that all their on-line videos had toggle-on captions for deaf people and an audio description option for blind people). But it was refreshing.

    Obama's election night speech had special meaning to people with disabilities because it is very rare for any politician to not only mention us in such a major speech but to include us as simply part of the mainstream. I did a slideshow on an email-writing campaign to thank Obama, and to remind him of the campaign promises he made to people with disabilities: http://www.slideshare.net/Andrea_Shettle/email-obama-presentation     3 years ago Reply
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  • amcarbone Anna Maria Carbone , business writing and communication consultant at my home Your presentation is very good! Thanks :-) 3 years ago Reply
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  • anhba Nghia Huynh Phuoc , Manager at VietnamMarcom Great ! well researched ! 3 years ago Reply
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  • ideaguy Gus Sertage Great presentation!!!...well done...Ideaguy 3 years ago Reply
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Marketing a Presidential Candidate Online — Presentation Transcript