Ngo & social media drupal a match made in haven

NGO & Social Media DRUPAL a match made in haven

What is NGO
Has a mission
Few like minded people
Needs …
some noble idea to voice
to promote the idea
funds to sustain operational cost
volunteers to expand the idea
to connect people socially

THE IDEA
IDEA is noble and you are confident about it’s nobleness.
Have few people convinced about and around the idea
Without community convinced about idea, idea will look gloomy
So, Need to promote the idea

IDEA Promotion
Objective
Build community around the idea/cause
Promotion
Limited fund
Greater reach required
Short time
Way-out /Solution
Web is the way
Social Media

WEB is the way
Build a web site
Objective: Define objective of the website
Plan : Draw a plan to achieve the objective
Platform: Choose the platform wisely
Cost :Needs to be optimum
Review: Review it, fine tune it and adjust according to your needs, the AGILE way

Web Presence: Objective
Start with the base objective
IDEA Promotion
Fund raising
Social Media
Web2.0
Community Building

Web Presence: Plan
Agility is the ‘MANTRA’
Do not plan for longer term
Plan in phases and preferably for 1-2 weeks
Revisit daily and adjust it mercilessly
Apply this for all your activities

Web Presence: Platform
Cost is KING
LAMP aka Linux, Apache, MySql and PHP is lowest possible option
Do not get trapped with long term commitments
Choose vendors wisely with best offers to start with

Web Presence: Cost
Try to restricts the recurring cost for platform within $ 10/month
Look out for hidden costs before sign-up
Look out for extra bandwidth costs
Look out for client reviews and ratings for ‘value for money’ factors

Web Presence: Features
Start with minimum Features
Home Page
About Page
Blog
News/Events
Videos/Images
Donation
Volunteers
Social Media Sharing

The Framework
Do not go for static web site
Framework provides you
Scalability
Maintainability
Portability
CMS aka Content Management System, that’s your need but which one?
Drupal: Powerful CMS with high extendibility
Wordpress: Ideal for blog but extendable as CMS
Joomla: Highly extendable CMS but commercial plugins

Why DRUPAL
Open Source
Zero licensing cost
No vendor locking
Runs on low cost web infrastructure
Scale as you go
Easy to manage content (WHYSWYG/RICH Editor)
SEO friendly
E-commerce ready

DRUPAL Architecture

DRUPAL Advantage
Open source CMS
Proven track records
Huge developer base and community
Drupal is scalable
0ver 4000 contributed pluggable modules
Extendable to fulfill specific needs
High Performance
Built-in cacheing
Cloud ready

DRUPAL Advantage .. more
Social Networking ready
SEO Ready
Out-of-the-box modules for Facebook, Twitter, Linkedin etc.
Rich Documentation
Major features out-of-the-box
Taxonomy
User registration and profiles
Role based Work-flow management
Content Syndication via RSS
Browser based administration
Google Analytics, Apps etc..

THANK YOU Piyalee D. Twitter:gdzinenet Skype:gdzinenet Mail:info@gdzine.net

Ngo & social media drupal a match made in haven

by Gdzine Net on Jul 15, 2010

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