Vserv developers mar2013 - sea

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Vserv developers mar2013 - sea

  1. 1. GLOBAL INNOVATION FOCUSED A Global Mobile Advertising Network
  2. 2. World’s SIMPLEST App Monetization Platform for Developers
  3. 3. GLOBAL MONETIZATION 11% EUROPE 11% REST OF ASIA 7% NORTH AMERICA 33% INDIA 10% SOUTH AMERICA 14% MIDDLE EAST & AFRICA 14% SE ASIA 30+ BN AD REQUESTS / MONTH
  4. 4. Innovative AppWrapper™ Technology World’s Simplest App Monetization! 1 2 3 Developer’s App AppWrapperTM AppWrapped! YOUR APP Works with existing app file  Enables Ads in 1 Click! Creates NEW inventory for additional revenue (in less then1 minute!)
  5. 5. Widest Cross-Platform Support OS AppWrapper™ SDK API J2ME    Android    WP 7   WP8 Release in March’13  Blackberry   iOS   Symbian   QT/QML  
  6. 6. Global ‘HYBRID’ Mediation ADS 1 VSERV Sales Team Global Ad 2 3 4 MEDIATION Setup publisher IDs of your existing Ad Networks 30+ Ad NETWORKS FREE! Ad Cloud MANAGER Zero Effort aggregation with single hassle free payment HOUSE ADS Leverage your user base to promote your new apps >90% Fill Rate
  7. 7. Premium Ad Placement SUPER INNOVATIVE. SUPER SIMPLE. SUPER POWERFUL. LAUNCH AD: Featured before App starts EXIT AD: Featured on exiting the App
  8. 8. Result : Powerful Ad Monetization! ~$5 eCPM Get $5 every 1000 times the APP is launched!
  9. 9. IMPACT GUARANTEED Minimum 9% CTR Full Screen! Uncluttered
  10. 10. Comprehensive App Monetization! FREE: Ads based PAID: In-App payment
  11. 11. Micro Transactions: Try & Buy 3 Free Trials Purchase on 4th use Pricing Types: BUY NOW! • Play per Pay • Daily Subscription • Rent a Game Super Innovative. Super Simple. Super Powerful.
  12. 12. Pay per Play - RIGHT for emerging markets Pay per Use of App $ 0.05 v/s Buy APP $ 2.99 Access Large Consumer Reach with In-App Micro Charging
  13. 13. Subscription: Allow only ‘active’ users App AppWrapperTM App User launches game Users who are not subscribed / Low balance ABILITY TO ALLOW WEEKLY/MONTHLY SUBSCRIPTION MODEL Subscription status check App Users who are active on subscription access app
  14. 14. BEST IN-APP PURCHASE FLEXIBILITY BILLING OPTIONS CONNECTIVITY OPTIONS Subscription status can be checked via: Operator Billing for 75 Telcos Worldwide  GPRS / EDGE / 3G  SMS / Toll Free SMS  Works for Wi-Fi users as well
  15. 15. Free Value Add by Vserv App Vserv Auto Publishing Tool Developer Ease of Distribution across partner stores without the need to manually deploy them by the developer.
  16. 16. Introducing A Platform for hyper targeting of Mobile Users through a mix of Demographic and Behavorial data
  17. 17. Awards & Recognition We have been awarded: • Media Company of the Year 2012- MMA Smarties • Red Herring Top 100 - Asia • Fastrack Top 20 Startup – Techcircle • Fastest Growing Company in the Portfolio – IDG Ventures Our CEO has been recognized: • Mobile Professional of the Year - Mobbys • #22 on India’s First Digital Power 100 Impact
  18. 18. Founded in Jan 2010, headquartered in India Pioneer of the AppWrapperTM & AudienceProTM technology Global Team of 100+ passionate people across Mumbai, Delhi, Bangalore, Singapore, I ndonesia, Vietnam, Malaysia, London & USA Advertisers include Fortune 500 Brands Globally Investor – IDG Ventures
  19. 19. Developer Partners
  20. 20. 20,000+ APPS Monetize with AppWrapperTM
  21. 21. Get in Touch! David Yin +65 9073 2176 david.y@vserv.mobi

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