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Vserv developers mar2013 - sea

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  • 1. GLOBAL INNOVATION FOCUSED A Global Mobile Advertising Network
  • 2. World’s SIMPLEST App Monetization Platform for Developers
  • 3. GLOBAL MONETIZATION 11% EUROPE 11% REST OF ASIA 7% NORTH AMERICA 33% INDIA 10% SOUTH AMERICA 14% MIDDLE EAST & AFRICA 14% SE ASIA 30+ BN AD REQUESTS / MONTH
  • 4. Innovative AppWrapper™ Technology World’s Simplest App Monetization! 1 2 3 Developer’s App AppWrapperTM AppWrapped! YOUR APP Works with existing app file  Enables Ads in 1 Click! Creates NEW inventory for additional revenue (in less then1 minute!)
  • 5. Widest Cross-Platform Support OS AppWrapper™ SDK API J2ME    Android    WP 7   WP8 Release in March’13  Blackberry   iOS   Symbian   QT/QML  
  • 6. Global ‘HYBRID’ Mediation ADS 1 VSERV Sales Team Global Ad 2 3 4 MEDIATION Setup publisher IDs of your existing Ad Networks 30+ Ad NETWORKS FREE! Ad Cloud MANAGER Zero Effort aggregation with single hassle free payment HOUSE ADS Leverage your user base to promote your new apps >90% Fill Rate
  • 7. Premium Ad Placement SUPER INNOVATIVE. SUPER SIMPLE. SUPER POWERFUL. LAUNCH AD: Featured before App starts EXIT AD: Featured on exiting the App
  • 8. Result : Powerful Ad Monetization! ~$5 eCPM Get $5 every 1000 times the APP is launched!
  • 9. IMPACT GUARANTEED Minimum 9% CTR Full Screen! Uncluttered
  • 10. Comprehensive App Monetization! FREE: Ads based PAID: In-App payment
  • 11. Micro Transactions: Try & Buy 3 Free Trials Purchase on 4th use Pricing Types: BUY NOW! • Play per Pay • Daily Subscription • Rent a Game Super Innovative. Super Simple. Super Powerful.
  • 12. Pay per Play - RIGHT for emerging markets Pay per Use of App $ 0.05 v/s Buy APP $ 2.99 Access Large Consumer Reach with In-App Micro Charging
  • 13. Subscription: Allow only ‘active’ users App AppWrapperTM App User launches game Users who are not subscribed / Low balance ABILITY TO ALLOW WEEKLY/MONTHLY SUBSCRIPTION MODEL Subscription status check App Users who are active on subscription access app
  • 14. BEST IN-APP PURCHASE FLEXIBILITY BILLING OPTIONS CONNECTIVITY OPTIONS Subscription status can be checked via: Operator Billing for 75 Telcos Worldwide  GPRS / EDGE / 3G  SMS / Toll Free SMS  Works for Wi-Fi users as well
  • 15. Free Value Add by Vserv App Vserv Auto Publishing Tool Developer Ease of Distribution across partner stores without the need to manually deploy them by the developer.
  • 16. Introducing A Platform for hyper targeting of Mobile Users through a mix of Demographic and Behavorial data
  • 17. Awards & Recognition We have been awarded: • Media Company of the Year 2012- MMA Smarties • Red Herring Top 100 - Asia • Fastrack Top 20 Startup – Techcircle • Fastest Growing Company in the Portfolio – IDG Ventures Our CEO has been recognized: • Mobile Professional of the Year - Mobbys • #22 on India’s First Digital Power 100 Impact
  • 18. Founded in Jan 2010, headquartered in India Pioneer of the AppWrapperTM & AudienceProTM technology Global Team of 100+ passionate people across Mumbai, Delhi, Bangalore, Singapore, I ndonesia, Vietnam, Malaysia, London & USA Advertisers include Fortune 500 Brands Globally Investor – IDG Ventures
  • 19. Developer Partners
  • 20. 20,000+ APPS Monetize with AppWrapperTM
  • 21. Get in Touch! David Yin +65 9073 2176 david.y@vserv.mobi