PTV Net Presentation 3.0 - Presentation Transcript
The most advanced digital signage network in Puerto Rico
Digital Signage
The Network
Internet
Multimedia Player
It’s not TV, it’s digital signage
In the POS
Far from the POS
Specific Content
Generic Content
Live Data
It’s not TV, it’s digital signage
DS content can be adapted Full-motion DS ads have more
depending on regional or local impact
interests, demographics and
buying patterns
DS audiences are ‘ready to act’,
while all other media audiences
are passive ‘potential
consumers’
DS ad spending is easier to
account for, as it can be tracked
directly to sales uplift
Selectos
19 Locations
Isla Verde De Diego Plz Carolina Mayaguez Mall
Norte Shpg Miramar Campo Rico Mayaguez Town
Plz Américas Monte Mall Colobos San German
Altamira Río Hondo Plz Caribe Cabo Rojo
Señorial Trujillo Alto Rambla
8 Locations
Manatí Santa María
Vega Baja Cidra
Sta. Juanita Bayamón Juana Díaz
Bayamón Gardens Ponce
28 Locations
Selectos
Monitors
42” Plasma 19” LCD
Monitors
280 Displays in Pueblo
Average per store
8.1 Plasmas 4.8 LCDs
Strategically Placed
In-Store TV 42” Plasma Checkout TV 19” LCDs
Floor Plan
Meats and Dairy
Frozen Goods
Main Floor
Produce
Liquors Checkout
The Loop
The Loop
30 Minutes
The Loop
Custom Content Other Content Ads
Unique Content
Entertainment Food Fashion Technology
0 comments
Post a comment