Week 3 venture


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Group project for Stanford's Venture-Lab class in Creativity. I was not involved in the ideation process of this project as I was on vacation, but worked on the slides and some content. Also inserted ideas on the last page.

I've cited the images that I've used but failed to put the Creative Commons icons. The other photos in the furniture slide, however, were selected by someone else in the team. The photo on the cover slide was taken by me. I would have also designed the slides better but I have been working on this longer than I wanted to.

For educational purposes only; no copyright infringement intended. Uploaded onto slideshare for submission purposes.

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Week 3 venture

  1. 1. CLUBSPEAKEASYFURNITUREcreating a gum society in Singaporepamela dewolf ● jacqueline harden ● fleur holohan ● gareth cj. wee ● wendy winslow
  2. 2. Singapore banned chewing gum in January1992. It cannot be imported for the purpose oftrade or personal use.Certain kinds of gum can be bought from apharmacy, but they must be prescribed.Identification will be required and recorded tocomplete a transaction.SINGAPORE
  3. 3. Our Idea
  4. 4. Table TennisTable Tennis is one of the most played sportsin Singapore. Singaporeans are amongst theworlds finest ping pong players - Olympiccalibre in fact, but not always medalists!Given the the little known medicinal value ofgum, we believed we could put them on themedal podium in short order - if only they hadaccess to it.A table tennis club that secretly functions asa speakeasy bar is a perfect venue to getmore people in while serving gum discreetlyto its members for a good price. It will be aninvite-only venue to avoid unwanted attentionfrom the government.
  5. 5. Speakeasy bars were “underground”venues where Americans couldavail of liquor in the 1920s duringthe Prohibition period, when it wasbanned to produce, transport, orsell alcoholic beverages.They charged people to see a showwith a complimentary alcoholic drink.Speakeasy21 Club was formerly known asspeakeasy called Red Head inNew York City.
  6. 6. Furniture in the“Table Tennis Club”Furniture in the club will be covered with whole, unusedchewing gum to entice the people to order gum whilespending time in the premises. The menu will alsofeature items with names that allude to chewing gum.
  7. 7. Value
  8. 8. Value
  9. 9. ValueThe average person chews 168 pieces of gum ayear. There are 12 pieces of gum per pack.168 ÷ 12 = 14 packs of gumPopulation of Singapore (2011) = 5,183,7005,183,700 X 14 = 72,571,800Average price of a pack of gum = $1.2072,571,800 X $1.20 = 87,086,160$87,000,000 per year*some factors not taken into account
  10. 10. Other IdeasSetting a new fad that big jaws are in while introducing the idea thatchewing gum for about 5 hours a day can help you get a jaw workout thatwill give you that defined jawChewing gum mixed with asphalt as road and pavement repairs as acheaper additive or as rubber shoe glue (have to be left to dry forpolymer hyrdocarbons to bond properly)••
  11. 11. Images by:Audrey Yang fromhttp://pbmo.files.wordpress.com/2012/08/chewing-by-audrey-yang.jpgSingapore 2010 Youth Olypic Games from http://www.flickr.com/photos/singapore2010/4912476650/sizes/l/in/photostream/Singapore 2010 Youth Olypic Games from http://www.flickr.com/photos/singapore2010/4916417632/sizes/l/in/photostream/David Shankbone from http://en.wikipedia.org/wiki/File:21Club.JPGImages_of_Money from http://www.flickr.com/photos/59937401@N07/5474825330/sizes/t/in/photostream/Singapore 2010 Youth Olypic Games from http://www.flickr.com/photos/singapore2010/4912440039/sizes/l/in/photostream/