Creativity Around The Globe

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Creativity Around The Globe

  1. 1. Creativity Around the Globe
  2. 2. Dr. Fredricka Reisman Director, Drexel/Torrance Center for Creativity and Innovation, Drexel University Beth Siegel President and Co-Founder, Mt. Auburn Associates Margaret Collins Director, Creative Enterprises and the Arts, Piedmont Triad Partnership Dan Taylor Economic Development Officer, Prince Edward County Gene DePrez Chief Innovation Officer, CreativeSheffield: Sheffield’s City Development Company
  3. 3. Beth Siegel President and Co-Founder Mt. Auburn Associates
  4. 4. Margaret Collins Director Creative Enterprises and the Arts Piedmont Triad Partnership
  5. 5. Piedmont Triad Works North Carolina’s Creative Workforce Talent has no Zip Code! Global Creative Economy Summit Philadelphia October 5, 2009
  6. 6. Creative Enterprises” are businesses that create goods and services that distinguish themselves by aesthetics, authenticity or culture; experience with these goods adds to their economic value and market potential Jon Kuhn Gallery, Winston-Salem B/E Aerospace, Product Design Stokes County Bluegrass Piedmont Triad Film Commission, Surry County
  7. 7. Creative enterprises (the cluster) & Creative occupations (the workforce) Creative Enterprises Creative Talent 17,072 11,618 10,738 Non-Creative Workers in Creative Creative Creative Workers in Workers in Enterprises Creative Non-Creative Enterprises Enterprises 17,072 + 11,618 = 28,690 employed in creative enterprises 11,618 + 10,738 = 22,356 employed in creative occupations
  8. 8. Employment by Subcluster Total Employed 2007 = 28,690 Visual Arts & Crafts, 3,033, 11% Product & Env. Design, Performing, 9,114, 32% 2,753, 10% Film & Media, Literary & 3,753, 13% Publishing, 9,464, 32% Heritage, 573, 2% Source: EMSI Complete Employment - Spring 2008 Release v. 2.
  9. 9. Vision & Goals for Piedmont Triad I. Provide direction, and coordination for creative economy II. Advance Design as primary source of competitive advantage III. Capitalize on the creative assets of educational institutions- 20 total IV.Strengthen the business, marketing, and entrepreneurial capabilities of creative enterprises V. Package and brand the region’s creative assets
  10. 10. From Vision to Reality Transform the Triad Creative Economy as a World Class Center of Design • Design Industry; Industrial, Graphic, Architecture • Interactive Media and Film • Furnishings- Design and Photography 1) Create a Center of Gravity- critical mass within Design Field • Form the Piedmont Triad Creative Enterprises Council 2) Deploy Innovative Programs to strengthen our competitive advantage • Professionals • Emerging/Developing Workforce
  11. 11. Piedmont Triad Architectural Initiative • Create Architectural “culture” • Establish a Center with international presence • Plan new school of architecture Callaway, Johnson Moore & West
  12. 12. Triad Design Leadershop Develop 21st century design thinking, technology and leadership www.TRIADDESIGNLEADERSHOP.com
  13. 13. 5 National Designers to Triad
  14. 14. Digital Marketing Boot Camp • All things digital; website to widgets; social networks to RSS feeds- Begins Oct. 24th • Add value with smart use of on line and traditional marketing www.digitalmarketingbootcamp.com
  15. 15. Entrepreneurship for Creatives • Business Skills for Artists and Creatives • Partnering w/arts councils and colleges • Classes began Spring, 2009 • Modules: marketing, business plan, pricing, & intellectual property
  16. 16. Serious Games • Regional educators teaching game design and animation • Education and Industry creating Surgical Technology Skills Builder by December , 2009
  17. 17. Serious Game
  18. 18. Transformation • Create future leveraging creative assets • Foster innovation; high wage, high skill jobs • Cultivate resources • Regional collaboration and dialogue are key
  19. 19. Contact Information Margaret H. Collins Director, Creative Enterprises & Arts Piedmont Triad Partnership 7025 Albert Pick Rd. Greensboro, NC 27409 336-668-9657 mcollins@piedmonttriadnc.com
  20. 20. Dan Taylor Economic Development Officer Prince Edward County
  21. 21. Gene DePrez Chief Innovation Officer Creativesheffield: Sheffields’s City Development Company
  22. 22. Transforming an Economy Gene DePrez Chief Innovation Officer Creative Sheffield, the UK’s first City Development Company
  23. 23. • Who are we? • What do we have? • How does innovation take place? • Lessons learned
  24. 24. Introducing Sheffield • City population – approx 530,000 – England’s fourth largest city • Sheffield City Region Population 1.7 million • County of South Yorkshire = City of Sheffield + Barnsley, Doncaster, Rotherham, Bassetlaw, Chesterfield, Derbyshire Dales and northern part of Peak District National Park. – Straddles 2 political regions (sources pf public funding)
  25. 25. Sheffield
  26. 26. SHEFFIELD ECONOMIC MASTERPLAN
  27. 27. Physical regeneration….
  28. 28. Investment and Innovation Integrated Strategy and Delivery Supported by an International Program Driven by Sheffield Economic Master Plan
  29. 29. Investment Attracting and retaining business investment
  30. 30. Jobs Objectives Support Growth & Investment Creating Demand
  31. 31. ADVANCED MANUFACTURING & MATERIALS
  32. 32. Innovation Accelerating knowledge transfer and commercialisation
  33. 33. Transformational Increasing share of knowledge based businesses Objectives Stimulating Collaboration International Opportunities Advancing Commercialisation
  34. 34. Integrated Leadership Transformational Initiatives Improving the Climate for Innovation Delivering Digital & Healthcare Sector Growth
  35. 35. Sheffield has a long legacy of innovation… • From 14th Century steel knife production, • Crucible steel process in 1740, • Bessemer Steel in 1856, • Invented stainless steel in 1913 • Art, design and craft related to cutlery • Precision engineering and design • “Made in Sheffield’ an international brand for the last 150 years • Creativity, music and disruptive technology at our core
  36. 36. 100 Acres + option on 500 more The Advanced Manufacturing Park
  37. 37. • The Welding Institute • Castings Tech Institute • Advanced Manufacturing Research Centre • SME’s/ SMB’s •Lightweight materials •Bonding techniques •Casting processes •Clean Tech
  38. 38. Boeing aero engine fan blades…. AMRC able to reduce the time taken to produce one blade from 56 minutes to 2 minutes…
  39. 39. Transformation Innovation + Entrepreneurship
  40. 40. Project Accelerate Nanotechnology I.P. Commercialisation Investor Readiness Angel Investment Low Carbon Technology Healthcare Technology
  41. 41. £ 254M
  42. 42. DIGITAL & NEW MEDIA DEVELOPMENT
  43. 43. Fastest Growing CDI Sector in UK: 32% 2000-2005
  44. 44. Key sector strengths • Design • Interactive media – Mobile Key markets areas • ICT Services • E-Learning • Games • Cross platform media
  45. 45. Digital and New Media in Sheffield • Large SME base – Flexible – Innovative • Home-grown talent • High start up rate
  46. 46. Sector support infrastructure in Sheffield
  47. 47. Digital Campus
  48. 48. Sheffield Digital Campus
  49. 49. • Managed workspace built around the idea of creating collaboration, networking & entrepreneurial opportunities – Modern environment – Flexible workspace – Conferencing facilities • Designed for creative, digital and media businesses • Employing 1 – 75 people
  50. 50. Key international differentiator…
  51. 51. Project Sheffield Collaboration Centre + Boot Camp Top Tier Data Centre based on Cloud Computing …building on the investments in the Digital Campus and Digital Region
  52. 52. The Collaboration Centre • “Best in class” business incubation and acceleration centre for Sheffield’s Digital Industries… • Dramatically improving the incubation of entrepreneurial talent and the development new Digital tech businesses
  53. 53. Our role = Orchestrate Exchange & Looking at the City of Sheffield as an “Innovation Ecosystem”…
  54. 54. • Partnerships & Collaboration – Increasing personal and business connectivity... • Private sector involvement has been historically weak in the city... – Learning from the best in the world…. – Capitalising on opportunities through sector convergence... Breaking down the silos across the community.... – Understanding and realising the potential in “new economy” markets & technologies....
  55. 55. Innovation Ecosystem – Entrepreneurial culture – Flexible IP policies – Sources of pre-seed, seed & venture capital – Multiple technology generators – Adequate supply of business professionals – Urban amenities (bars, restaurants, entertainment centers, etc.) • A strategy to recognise the pieces and bring them all together
  56. 56. Thanks....
  57. 57. Question & Answer
  58. 58. Please complete the survey being distributed by the volunteers. Surveys may be returned to the volunteers or at the Registration Desk in Ballroom A.
  59. 59. Thank you to our sponsors

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