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Structured Ideation and Design Thinking

by on Dec 21, 2009

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At the heart of a design thinking process is ideation, the capability for generating and relating ideas. ...

At the heart of a design thinking process is ideation, the capability for generating and relating ideas.

Brainstorming is a frequently practiced form of ideation, and this presentation describes the four rules of classic brainstorming. It also gives guidance for how to structure brainstorm sessions to drive direct and indirect benefits.

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Structured Ideation and Design Thinking Structured Ideation and Design Thinking Presentation Transcript