Based on the ﬁlm ‘Alice in Wonderland’ by Lewis Carroll. Our idea is basically a twist on the Alice in Wonderland story. However, Alice is not the main character, the White Rabbit is. The diﬀerence with our short ﬁlm is there is a diﬀerence to the dated ‘Alice in Wonderland’ characters. The modern twist..
Our characters are all human, living in the city of Sunderland. Although they aren’t exactly the same as the Alice in Wonderland characters, they all have the traits and characteris-cs.
Mr. White in Sunder-‐land is a comedy. The idea is an adult take on a childrens classic. The twist in the story is a posiDve one. Much like the award winning short ﬁlm ‘Sign Language’. Disappointment has seeped through the ﬁlm which makes the audience empathize towards Mr. White, but not losing that happy fairy tale ending.
Our short ﬁlm will be shown as a special feature on the Alice and Wonderland DVD. This will enable us to target the audience that will be interested in our short ﬁlm. And also at London short ﬁlm fes-val.
Our short ﬁlm will be adver-sed along with the Alice in Wonderland DVD. We also plan to make Posters to help adver-se our short ﬁlm.
We did some audience research and found out that.. • Most of our audience prefer reality to fantasy. • 70% of audience prefer comedy. • 100% of our audience have at least heard of Alice in Wonderland. • 94% have watched or read the book Alice in Wonderland.
We’re appealing to a more cultured audience. By using references to Alice in Wonderland it helps our audience almost relate to the short ﬁlm.
The basic synopsis of our short ﬁlm is a series of unfortunate events that happen to Mr. White, all relaDng to him being late, as this is the main characterisDc of the White Rabbit in Alice and Wonderland..
First he misses an important meeDng with his two business partners, Barry and Larry Tweedle. (Based on Tweedle Dee and Tweedle Dum) He then misses an important date with his girlfriend Alice. Finally he misses his best friend’s tea party. So everyone’s preUy annoyed with him.
He ends the day on a low, thinking everyone hates him and as it’s his birthday tomorrow, he’ll be spending it alone, he goes to bed and cries,
He wakes up, sDll sulking about the previous day and slumps down the stairs. When he walks into his living room, all of his friends are there celebraDng a surprise birthday! A happy ending.
Our story is happy, imagina-ve and contains a twist. All these features are popular within our audience according to our research.
Thank you very much for your -me. I hope you will support us with our brilliant short ﬁlm.