Knox heritage conference

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  • 1. Using Social Media Effectively Rugby, TN - October 9, 2010
  • 2. Preserve it, and they will come...
  • 3. 
Over
500
million
  • 4. 
Over
500
million 
+
500,000‐750,000
accounts
daily
  • 5. 
Over
500
million 
+
500,000‐750,000
accounts
daily 
150
million
on
mobile
  • 6. 
Over
500
million 
+
500,000‐750,000
accounts
daily 
150
million
on
mobile 
#1
in
web
traffic
(Google
#2)
  • 7. 
Over
110
million
users
  • 8. 
Over
110
million
users 
Over
40
million
mobile
users
  • 9. 
Over
110
million
users 
Over
40
million
mobile
users 
55
million
daily
tweets
  • 10. 
Over
110
million
users 
Over
40
million
mobile
users 
55
million
daily
tweets 
Reporters
love
it
  • 11. 
Over
110
million
users 
Over
40
million
mobile
users 
55
million
daily
tweets 
Reporters
love
it 
Search
power
  • 12. Blogs
  • 13. Blogs 
126
million
(2009)

  • 14. Blogs 
126
million
(2009)
 
Say
what
you
want
  • 15. Blogs 
126
million
(2009)
 
Say
what
you
want 
PromoJon
  • 16. Blogs 
126
million
(2009)
 
Say
what
you
want 
PromoJon 
Influence
  • 17. Blogs 
126
million
(2009)
 
Say
what
you
want 
PromoJon 
Influence 
Search
power
  • 18. 
24
hours
of
video
uploaded
 
 every
minute
  • 19. 
24
hours
of
video
uploaded
 
 every
minute 
Second
largest
search
engine 
 (Google
is
#1)
  • 20. 
Online
networking
  • 21. 
Online
networking 
Over
70
million
users
  • 22. 
Online
networking 
Over
70
million
users 
New
member
added
every
second
  • 23. 
Online
networking 
Over
70
million
users 
New
member
added
every
second 
Groups,
Answers
  • 24. 
Online
networking 
Over
70
million
users 
New
member
added
every
second 
Groups,
Answers 
Search
power
  • 25. Website
  • 26. Website 
Tens
of
billions

  • 27. Website 
Tens
of
billions
 
Professional
and
visual
  • 28. Website 
Tens
of
billions
 
Professional
and
visual 
Media
room
  • 29. Website 
Tens
of
billions
 
Professional
and
visual 
Media
room 
No
jargon
  • 30. Website 
Tens
of
billions
 
Professional
and
visual 
Media
room 
No
jargon 
TesJmonials
  • 31. 
LocaJon
based
network
  • 32. 
LocaJon
based
network 
Over
2
million
users
  • 33. 
LocaJon
based
network 
Over
2
million
users 
+
13,000
new
accounts
daily
  • 34. 
LocaJon
based
network 
Over
2
million
users 
+
13,000
new
accounts
daily 
6
million
venues
to
check
into
  • 35. Companies
used
to
talk
to
customers.
  • 36. Companies
used
to
talk
to
customers. Then
they
talked
with
customers.
  • 37. Companies
used
to
talk
to
customers. Then
they
talked
with
customers. Now
customers
talk
with
one
another.
  • 38. Companies
used
to
talk
to
customers. Then
they
talked
with
customers. Now
customers
talk
with
one
another. The
playing
field
has
changed.
  • 39. Questions?
  • 40. Gavin Baker Chyna Brackeen Moxley Carmichael Attack Monkey Productions gbaker@moxleycarmichael.com chyna@attackmonkey.net @gavinbaker http://attackmonkey.net http://gbake.com Contact Us Tim Knight Becky Hancock Momentum Broadcasting Knox Heritage t.knight@river106.com bhancock@knoxheritage.org @tim_knight @bupperoni