The Path To Optimization Using ASG Software Solutions Gene F. Atwood – Account Executive www.asg.com

ASG Software Solutions Partnering With You Our Company Technologies across Business Service Management , IT Infrastructure & Operations, Applications Management, and leader in Information Management and Metadata Management US$400 million privately-held enterprise software company More than 1,400 employees, over 90 offices around the world Presence in more than 50 countries – offices in 30+ countries More than 8,500 worldwide customers Customer-focused development Flexible licensing models Breadth of solutions Federate literally anything to anything Our Value Our Goal To provide software solutions that help clients optimize IT from a quality-of-service and a business perspective

Technologies across Business Service Management , IT Infrastructure & Operations, Applications Management, and leader in Information Management and Metadata Management

US$400 million privately-held enterprise software company

More than 1,400 employees, over 90 offices around the world

Presence in more than 50 countries – offices in 30+ countries

More than 8,500 worldwide customers

Customer-focused development

Flexible licensing models

Breadth of solutions

Federate literally anything to anything

To provide software solutions that help clients optimize IT from a quality-of-service and a business perspective

Modern IT infrastructures have been focused on service orientation and agility … … but in these “unprecedented economic times” IT must shift from simply running the business to facilitating business survival .

How to Plot Your 2009 IT Strategy The IT strategy must focus on business survival First, look at the core spend in key areas to see what can be eliminated, reduced or deferred without hurting operational performance or stacking up major future problems. Second, focus on using your resources effectively to meet your core spend objectives - optimize. Third, focus on the things you do in IT that help the business defend revenue and maintain margins - optimize. Fourth, only execute IT projects that provide quick ROI with low resource investment -optimize. Spend a little, save a lot and self fund the next project(s)….. It is not about IT, it is about the business. Change ITSM to BSM - OPTIMIZE

Expectations of Business Users Have Changed

ASG’s Path to Optimization IT Areas Reactive Normalized Managed Optimized Level 1 Level 2 Level 3 Level 4 Utilizing technology that is focused on specific tasks to improve operations within an IT domain Aggregation and presentation of key metrics from diverse technologies to assess the health of IT services Understanding and managing the complex relationships of IT assets to determine the impact on business services Enabling service optimization via predictive analysis, automation, and broad federation to drive the success of business outcomes Federating to multiple CMDBs and data stores Business & IT Services Proactive BSM IT Services Domain 20090122

Utilizing technology that is focused on specific tasks to improve operations within an IT domain

Aggregation and presentation of key metrics from diverse technologies to assess the health of IT services

Understanding and managing the complex relationships of IT assets to determine the impact on business services

Enabling service optimization via predictive analysis, automation, and broad federation to drive the success of business outcomes

Federating to multiple CMDBs and data stores

The Path to Applications Management Optimization IT Areas Reactive Normalized Managed Optimized Level 1 Level 2 Level 3 Level 4 Basic understanding of the most critical application assets No comprehensive inventory of the application portfolio and limited understanding of the complex relationships between components Aggregation and presentation of key technical metrics and rationalizing the assets in your portfolio View key application asset relationships across various platforms Managing the complex issues associated with the assets and optimizing them based on user demand, financial, technical, and related criteria Proactive management throughout the lifecycle of an application asset to optimize resources and focus on business objectives Portfolio Management Proactive BSM Portfolio Analysis Discovery & Understanding

Basic understanding of the most critical application assets

No comprehensive inventory of the application portfolio and limited understanding of the complex relationships between components

Aggregation and presentation of key technical metrics and rationalizing the assets in your portfolio

View key application asset relationships across various platforms

The Path to Information Management Optimization IT Areas Reactive Normalized Managed Optimized Level 1 Level 2 Level 3 Level 4 Content is captured and stored in one or more repositories limited to specific areas of the business or departments Need to coordinate and streamline content-related activities Workflows created for basic content management processes Increased need to monitor the health of mission-critical content applications Content retention and storage is automatically managed Proactive monitoring and management to ensure adherence to compliance regulations Content is federated for easy access, analysis and collaboration Modular content is assembled at time of consumption Content management systems are proactively managed and monitored to drive successful business outcomes Automated Retention & Storage ECM incorporated within Enterprise Infrastructure Adoption of BPM (workflow) grows Silo Approach

Content is captured and stored in one or more repositories limited to specific areas of the business or departments

Need to coordinate and streamline content-related activities

Workflows created for basic content management processes

Increased need to monitor the health of mission-critical content applications

Content retention and storage is automatically managed

Proactive monitoring and management to ensure adherence to compliance regulations

Content is federated for easy access, analysis and collaboration

Modular content is assembled at time of consumption

Content management systems are proactively managed and monitored to drive successful business outcomes

The Path to IT Infrastructure & Ops Optimization IT Areas Reactive Normalized Managed Optimized Level 1 Level 2 Level 3 Level 4 IT I&O as a cost center and reactive organization Performance and availability, monitoring and ops mgmt apps all work independently and do not correlate information about the real-time business Struggle to meet and define key SLAs and metrics Beginning down the virtualization path with little thought to consequences Desire to align IT with the business metrics; summary level views of IT Mgmt Need for perf/infra/ops mgmt solutions which can correlate information across the operating environment to proactively address issues Embraced virtualization and desire better tools to manage and link virtual and physical environments Desire for enterprise wide performance mgmt (BSP and federation) Need for solutions and best practices focused on integrated tools that link IT to the business Virtualization across the enterprise and seamless end to end perf mgmt Maximum IT resource utilization and staff efficiency BSP and metaCMDB linked and implemented– IT fused with the business Data center operating as a real-time infrastructure With supporting workload automation capabilities to correlate perf/infra/ scheduling issues across the enterprise Deep insight & real-time info delivered to the business based on federation, automation, and predictive analytics Embrace BSP Ideal IT Mgmt Link to Business Domain Focus

IT I&O as a cost center and reactive organization

Performance and availability, monitoring and ops mgmt apps all work independently and do not correlate information about the real-time business

Struggle to meet and define key SLAs and metrics

Beginning down the virtualization path with little thought to consequences

Desire to align IT with the business metrics; summary level views of IT Mgmt

Need for perf/infra/ops mgmt solutions which can correlate information across the operating environment to proactively address issues

Embraced virtualization and desire better tools to manage and link virtual and physical environments

Desire for enterprise wide performance mgmt (BSP and federation)

Need for solutions and best practices focused on integrated tools that link IT to the business

Virtualization across the enterprise and seamless end to end perf mgmt

Maximum IT resource utilization and staff efficiency

BSP and metaCMDB linked and implemented– IT fused with the business

Data center operating as a real-time infrastructure

With supporting workload automation capabilities to correlate perf/infra/ scheduling issues across the enterprise

Deep insight & real-time info delivered to the business based on federation, automation, and predictive analytics

The Path to Service Support Optimization IT Areas Reactive Normalized Managed Optimized Level 1 Level 2 Level 3 Level 4 Basic help desk systems and tools deployed Limited knowledge of IT assets Provide key metrics on the health of the service desk operations Automated discovery of key IT assets Enable implementation of systems and processes based on ITIL specifications Automated discovery of service models to manage costs of service desk operations Full automation optimizes efficiency of service support business requirements Ensure adherence to compliance and audit requirements Full support of ITIL v3 recommendations Automated IT Services Proactive BSM IT Service Management Help Desk

Basic help desk systems and tools deployed

Limited knowledge of IT assets

Provide key metrics on the health of the service desk operations

Automated discovery of key IT assets

Enable implementation of systems and processes based on ITIL specifications

Automated discovery of service models to manage costs of service desk operations

Full automation optimizes efficiency of service support business requirements

Ensure adherence to compliance and audit requirements

Full support of ITIL v3 recommendations

The Path to metaData Management Optimization IT Areas Reactive Normalized Managed Optimized Level 1 Level 2 Level 3 Level 4 Information (metadata) siloed in applications and databases across the enterprise Shared understanding of data and concepts Dashboards provide aggregated views across products and systems Integrated management of enterprise and IT architecture CMDBs are deployed to manage relationships and service models Business goals drive use of technology Configuration Management Systems (CMS) federate information across the enterprise to ensure alignment with business goals Align IT to Business Proactive BSM Unified Views Siloed Information

Information (metadata) siloed in applications and databases across the enterprise

Shared understanding of data and concepts

Dashboards provide aggregated views across products and systems

Integrated management of enterprise and IT architecture

CMDBs are deployed to manage relationships and service models

Business goals drive use of technology

Configuration Management Systems (CMS) federate information across the enterprise to ensure alignment with business goals

ASG’s Federated CMDB: the Foundation for Service Quality MetaCMDB Manager MetaCMDB Non-Configuration Information

Benefits of efficiency and cost optimization realized by: Enablement of intra-enterprise collaboration Integrates tools and tool data Pin-pointing underutilized systems and processes Providing a one-stop place to find all information to keep organization up and running Correlating data from different sources to predict problems Recognizing and displaying impact on overall business Proactively: Manage assets Promote overall customer experience Protect business’s bottom line ASG Level 2 Domain Expert Solution

Benefits of efficiency and cost optimization realized by:

Enablement of intra-enterprise collaboration

Integrates tools and tool data

Pin-pointing underutilized systems and processes

Providing a one-stop place to find all information to keep organization up and running

Correlating data from different sources to predict problems

Recognizing and displaying impact on overall business

Proactively:

Manage assets

Promote overall customer experience

Protect business’s bottom line

ASG Level 3 Business and IT Service Management Benefits of efficiency and cost optimization realized by: Provide in-depth analysis of all environments Analysis and understanding of changes Automated tracking and views of relationships within the IT and business environment Impact analysis on IT resources and business services Proactively: Manage assets Promote overall customer experience Protect business’s bottom line Understanding relationships Applications Applications Network and Server Infrastructure Business Services IT Services

Benefits of efficiency and cost optimization realized by:

Provide in-depth analysis of all environments

Analysis and understanding of changes

Automated tracking and views of relationships within the IT and business environment

Impact analysis on IT resources and business services

Proactively:

Manage assets

Promote overall customer experience

Protect business’s bottom line

Understanding relationships

ASG Level 4 Proactive BSM Benefits of efficiency and cost optimization realized by: Architecture of multiple data sources (to include any CMDB) into a federated CMS Optimization of business services across a diverse environment Proactive management of business services Impact analysis on business services ASGs support of ITIL v3 Federated CMDB Core CMDB Citizen CMDB Citizen CMDB Trusted Source Trusted Source Trusted Source Service Knowledge Management System Decisions Configuration Management System(CMS)

Benefits of efficiency and cost optimization realized by:

Architecture of multiple data sources (to include any CMDB) into a federated CMS

Optimization of business services across a diverse environment

Proactive management of business services

Impact analysis on business services

ASG’s Out-of-the-Box Solutions built on ASG’s BSP Broad selection of pre-configured solutions Quick install, typically in 4 – 10 days Implements in less than 30 days Managed costs – up front understanding (no hidden fees) Quick ROI…weeks not years Assure Your Success with ASG’s BSP Path to Optimization (PTO)

Broad selection of pre-configured solutions

Quick install, typically in 4 – 10 days

Implements in less than 30 days

Managed costs – up front understanding (no hidden fees)

Quick ROI…weeks not years

ASG’s BSP See a LIVE DEMO of several solutions built on ASG’s BSP at www.asg.com Or contact me – Gene F. Atwood AE | Account Executive [email_address] 12700 Sunrise Valley Drive Reston, VA 20191-5804 USA Tel: 703.608.0782 Fax: 703.636.5750 ASG | www.asg.com Beyond BSM™