Your SlideShare is downloading. ×
0
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Online Consumer Behavior
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Online Consumer Behavior

2,272

Published on

0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
2,272
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
146
Comments
0
Likes
2
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Online Consumer Behavior Graham Garner • E-Business Practicum BA/CA 388-01 Wartburg College • Fall 2012Tuesday, October 9, 12
  • 2. Questions to answer about online consumers 1. What are online shopper demographics? 2. Why do people prefer to buy shop online? 3. What are the most common reasons why people don’t shop online? 4. What are the various online spending trends in different retail sectors?Tuesday, October 9, 12
  • 3. Global Online Population by 2014Tuesday, October 9, 12
  • 4. Number of Online Consumers in U.S. (in millions)Tuesday, October 9, 12
  • 5. By 2015, online sales figures are expected to increase as follows, corresponding to the increase in global population:Tuesday, October 9, 12
  • 6. E-Retails Sales in the U.S.Tuesday, October 9, 12
  • 7. Mobile CommerceTuesday, October 9, 12
  • 8. Social MediaTuesday, October 9, 12
  • 9. Daily DealsTuesday, October 9, 12
  • 10. Of the current global online population, about 79% of women and 77% of men have done online shopping at some time or the other.Tuesday, October 9, 12
  • 11. Online Consumer Demographics Age and IncomeTuesday, October 9, 12
  • 12. What are online consumers doing to make purchase decisions?Tuesday, October 9, 12
  • 13. Why do people buy online?Tuesday, October 9, 12
  • 14. Why don’t people buy online?Tuesday, October 9, 12
  • 15. Online Retail Spending SharesTuesday, October 9, 12
  • 16. The information and images from this presentation comes from: http://www.invesp.com/blog/ecommerce/online- consumer.htmlTuesday, October 9, 12

×