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Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
Assignment 2 (8119)
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Assignment 2 (8119)

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  • 1. POSTGRADUATE DIPLOMA IN BUSINESS APMG 8119: DIGITAL ENTERPRISE – 2012 ASSIGNMENT 2: COMPANY BUSINESS MODEL ANALYSIS REPORT PREPARED FOR: NZ BUS SERVICES ASSOCIATE PROFESSOR: ROBERT DAVISASSIGNMENT PREPARED BY: GARIMA KASHAP 1403384
  • 2. • Public Transport – Urban • 10,000 buses • 19,00 staff • Infratil Ltd. took over in 2005 • 50 million customers every yearPartners of NZ Bus – NZ Transport Agency , Auckland Transport, Greater Wellington RegionalCouncil, Northland Regional Council, Bus and Coach Association, Ministry of Transport, ADL(Alexander Dennis Limited), SnapperNZ Bus Services- Company Profile
  • 3. 1) Reasons for Buses to take over road a) More Cars - Expensive Fuel b) Less Space on roads due to every individual with a carTherefore, Buses are a) Low cost b) Flexible means c) Environmental Factors d) Accidental Factors Better Ways to Urban Mobility
  • 4. Risks in Revenue GenerationYear to 31 March 2012 2011 2010 2009 2008 •Registration ofPassengers North 38,713,136 36,475,026 34,448,919 39,958,541 36,648,393 vehiclePassengers South 20,341,102 20,359,263 20,090,368 20,018,724 19,723,961 •Certificate ofBus distance travelled 46.4m 47.4m 47.0m 44.6m 44.6m Authority(million kms)Bus numbers 1,102 1,068 1,036 1,072 1,084 •InsurancePassenger income $127m $117m $107m $130m $119mContract income $84m $80m $83m $88m $77m •CompetitorsEarnings EBITDAF $46m $40m $29m $40m $39m •MechanicalCapital spending $64m $17m $15m $42m $44m Fig: 1 – Table showing the Financial Summary of the company Check Up Revenue analysis of the Company
  • 5. •Online Costs Offline costs – Recurring Cost – Fixed Costs- Expenses incurred to buy new buses Domain Name Software Cost Staff salary Hosting Web Designing Cost Bus Registration and taxation charges PayPal Commissions Company logo Fuel Charges Affiliate commission Branding cost Maintenance charges Newsletter costs Systems cost Expenses on Telephone and internet bills Online Backup of the (Computer/ laptops) Need to study a lot from the sources like books to computer data gain knowledge for being competitive in the business Cost Analysis
  • 6. Internal Organization Perspective Process and Relationships Value created by exchange of roles and relationshipsExternal Organization Perspective Customers Intermediaries Stakeholders SuppliersValue Creation Analysis of the Company
  • 7. Computers; Marketing FriendlyCompany’s own SiteSecured money TransactionInspiration and Motivation- StaffPresent Activities Effecting Online PurchasesHop Card in AucklandSnapper Card in Wellington Adoption to e-business
  • 8. Snapper Mobile works with five pieces of technology together they are:The Snapper applet – it performs the payment and transport functions for Snapper mobile. It is used on all other next generation (Java) Snapper cards.Touch2PaySim – The Snapper applet needs to be securely issued to a physically secure part of your phone. The best place for that is the Touch2PaySIM.The Touch2Pay SIM is an NFC compatible USIM.Industry-standard smart phones – In order for Snapper Mobile to operate with fully functionality (Touch2Pay and the Snapper Mobile application), asmart phone with the following minimum specification is needed: NFC - to allow the phone to communicate with other contactless devices (Snapper readers, other Snapper cards) Single Wire Protocol - this allows the Snapper applet, issued to the Touch2Pay SIM to respond to NFC requests for payments and reload Open SIM Alliance - the allows the Snapper Mobile Android app to communicate with the Snapper applet on the Touch2Pay SIM Gingerbread or Ice Cream Sandwich - these Android operating systems support NFC and are the minimum required for Snapper MobileSnapper payment network - The Snapper payment network supports both native and next generation (Java) based Snapper devices, including SnapperMobile. You can use the full range of functionality of the Snapper payment network including all public transport and retail payment terminals. You canalso use the top-up functions including retail and kiosk top-ups, or the Snapper Feeder.Snapper Server - A number of the functions performed by Snapper Mobile need centralized management. Pass sales, registration, top-ups and transfersare all managed by the Snapper server which needs your smart phone to connect either via 3G or Wi Fi (Snapper, n. d.) Adoption to e-business
  • 9. Digitalhttps://mail.google.com/mail/u/0/?shva=1#inbox/13a049a7b8f6ec6e Thanks for your precious time
  • 10. Ficurma (n.d.) The Good, the Bad and the Ugly About Charter Bus Service Risks (reference MDOT, About Chartering a Bus)Retrieved from http://www.ficurma.org/misc/GOODBADUGLY.pdfInfratil, (n.d.-a) shareholders Retrieved from http://www.infratil.com/for-investors/shareholder-information/shareholder-faq/Infratil, (n.d.-b) Retrieved from http://www.infratil.com/our-businesses/public-transport/nz-bus/profile/Infratil, (n.d.-c) Retrieved from Fig 1 Source: http://www.infratil.com/our-businesses/public-transport/nz-bus/financial-summary/Snapper, (n.d.) Retrieved from https://www.snapper.co.nz/Startupdesi (n.d.) How much does it cost to run a website based business? May19, 2010 Chandoo in Money matters Retrievedfromhttp://startupdesi.com/costs-of-running-web-business/ The NZ Bus, (n.d.–a) about the company Retrieved from http://www.nzbus.co.nz/our-companyThe NZ Bus, (n.d.-c) the associate Partners of the company Retrieved from http://www.nzbus.co.nz/our-partnersThe NZ Bus, (n.d.-d) the ADL Retrieved from http://www.nzbus.co.nz/ADLThe NZ Bus, (n.d.-e) the Snapper retrieved from http://www.nzbus.co.nz/SnapperThe NZ Bus, (n.d.-b) the history of the company Retrieved from http://www.nzbus.co.nz/our-history Referencing

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