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A Comprehensive Model for Behavior Change Game Design: My Own Design Journey
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A Comprehensive Model for Behavior Change Game Design: My Own Design Journey

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This presentation covers ideas concerning designing videogames for health behavior change based on my experiences designing and advising such projects since 2004. It is by no means the final say on …

This presentation covers ideas concerning designing videogames for health behavior change based on my experiences designing and advising such projects since 2004. It is by no means the final say on this, but describes an interesting evolution and overall pattern that may prove useful to other developers.

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Transcript

  • 1. A Comprehensive Model for Behavior Change Design My Own Journey Ben Sawyer Digitalmill, bsawyer@dmill.com @bensawyer Inc.June 2012 Games for Health Conference www.gamesforhealth.org
  • 2. Behavior Change My own design journey
  • 3. Disclaimer...
  • 4. The beginning...
  • 5. Skepticism...
  • 6. The horror oftemplating & recipes
  • 7. Time & Work
  • 8. Games for Health
  • 9. Play2Prevent
  • 10. Play2Prevent• Avoiding the obvious & “catch the fruit”• Enabling procedural rhetoric & “translational game design”• Creating parsable statements that become games & gameplay (written long hand)• Breaking apart contextual narrative, and “situated, acceptable, practice”
  • 11. Play2Prevent• “mini games” and repetitive practice and spectrum• Exertion, grit
  • 12. What does this mean?
  • 13. Hub & Spoke
  • 14. SuperBetter
  • 15. Health Month
  • 16. MeQuilibrium
  • 17. Elbrys Networks
  • 18. Leadership Game
  • 19. Phone’s
  • 20. What’s the model?
  • 21. Hub & Spoke
  • 22. Four models...• A single tight game• A one-game hub & spoke model • Game of mini-games • how well integrated and interrelated?• A collection of mini-games• A external hub & spoke model
  • 23. A Single Tight Game
  • 24. Internal Hub & Spoke mini-game contextual narrative
  • 25. Collection of Games mini-game mini-game mini-game They can be very different experiences mini-game mini-game mini-game
  • 26. External Hub & Spoke mini-game mini-game mini-game Manager/Meta-Game mini-game mini-game mini-game
  • 27. Single Tight Requires focused Hard to design Game topicInternal Hub Handoffs key Common look & & Spoke Player orientation feelCollection of Portfolio There’s alway a Games approach runt or twoExternal Hub Requires good Hub is critical & Spoke hub & backend
  • 28. Why hub & spoke?
  • 29. Why?• Discreet components and targeted gameplay translations• Separates contextual game experience from skills and practices needed and allows you more flexibility to vision
  • 30. Dosage?
  • 31. 10X15x 5x6x 3x 15x
  • 32. Gamespace that exists between points of device based input where everyday activities and dataexhaust can drive remote inputs thus expanding the game temporally and physically to previously untouched situations and affect player behaviors Passive SpacesThe point where decisions are affected outside of gameplay between sessions of gameplay
  • 33. “Passive Space”
  • 34. My Model?
  • 35. Comprehensive?• What’s your hub? How does it orientate the user, define their narrative, mark progress, and bring shared progress together?• What are your spokes? Are they cool things to do or lighter weight?• What’s the handoff or roundtrip process?
  • 36. Additional Smaller Things
  • 37. Exertion“do I do everything I can do?”
  • 38. Reducing the Delta
  • 39. Delta 1
  • 40. Summary• See your game as distinct components• Identify how those components form your high level model• Adjust those components for guided dosage• Beware of handoffs and roundtrip interfaces