Games2win Sales Kit India

How we add value

is promoted by the 2win family responsible for

We are• A 15mn+ monthly traffic online games business – Ranked amongst top 20 as per comScore’s latest reports.• We own over 600 proprietary casual games that are published on our portals, social networks and the iStore.• A VC funded company, with 100+ team members based in India (Mumbai)

Portals• We publish our content directly via: – Our flash portals that attract 3.5 mn UUs a month (comScore) • Games2win.com • Gangofgamers.com • Chimpoo.com – Simple yet competitive scoring mechanics keep casual gamers engrossed with content on our Social portals: • Games2win FB App • Gangofgamers FB App

Popular gaming themes in IndiaBollywood Cricket Wedding

Some of our proprietary gamesNote: Click on thumbnails to play the games on the web

Who is Playing?• 60% of our users are male which clearly matches with gender profile of the Indian Internet audience. – 42.6 % of these users are in the age group of 15-24. – 27.6 % are between 25-34 years of age.

From Where• 55% of our users are from Tier 1 cities like: – New Delhi – Mumbai – Bengaluru – Chennai – Kolkata• 45% of the remaining visitors are from Tier 2 cities like: – Hyderabad – Pune – Ahmedabad – Cochin – Lucknow We cover length and breadth of the country!

Why Online Games?Capture your TG Reach your TG: 15 yrs - 34yrs 41 million IndianOnce immersed, Internet Users people At least 25% play share info games Engage the Consumer Online Gaming is very immersive and involving…avg 12:47 mins

Games2win’s Offerings• We can promote your brands via: – Branded Game Zones – Advergames – Co-branded Games – Media Inventory – Social Media Application – InviziAds

Brand immersive micro-sites on our network Case Study – Disney XDClient: DisneyObjective: Promote Disney’s newly launched Disney XD channelSolution: A special Disney XD Gamezone on Games2win.com withprominent branding, and bundled with the best-performing gamesfrom the site. Select g2w games placed below the Brand billboard We created a “Disney Zone” with prominent in-your-face branding for the channel launch, bundled with select g2w games which synched perfectly with the brand’s core audience.

Fully branded Cricket zone on Games2win.com Case Study – Vodafone Client: Vodafone Objective: Engaging Indian audience with the brand using games Solution: A special Cricket zone on Games2win.com with fully branded, best of the breed cricket games available across the internet. Fully branded Cricket games from Games2winWe created a special “Games fromVodafone” zone on Games2win.comwhich featured some of the best,fully branded Cricket games. Thiszone was exclusive for the Indianaudience on the Games2win.com.

Branded Game ZonesClient: MTVObjective: Promote MTV’s Roadies showSolution: A special branded Gamezone wascreated on Games2win.com, and bundledwith customized, thematic games from G2w’scatalogue. G2w game customized for MTV’s Roadies Zone Created a “MTV Roadies Zone” on Games2win.com which featured three of G2w’s games customized for the brand. Games related to the theme of the show were specially selected for customization.

AdvergamesPromoting Canon’s PowerShot camera Promoting Nissan’s Micra supermini car• Our Studio is completely capable of creating advergames that create an impact on the audience.• We can also market these games for you by hosting them on our portals.

Advergames for International clients Viacom Viacom AXN Robert Kirkman LLC

Branded GamesBranded Game to promote Servo Lubricants Branded Game for Amity University • All our games are potentially re-skinnable to promote your brands. • You get to choose from a suite of our 600+ games to customize and promote your products.

Standard banner placements on Home PageHomepage Skin 300x250 Med-Rectangle Banner (ATF) Leader Board - 728x90Avg CTR – 3.5% Avg CTR – 1.0% Avg CTR – 0.3% Homepage Skin 300x250 Med-Rectangle Banner II Avg CTR – 3.5% Avg CTR – 0.5%

Targeted Inventory on Game PagesPre-roll - 600 x400 Leader Board - 728x90 Med-Rectangle - 300x250 Avg CTR – 3.5% Avg CTR – 0.5% Avg CTR – 1.6% Banner - 468x60 Avg CTR – 0.5% Med-Rectangle - 300x250 Avg CTR – 0.7%

Innovative Banner Placements Page Tear Avg CTR – 3.0%

Innovative Rich Media Banner Placements Roll Over Avg CTR – 1.25%

Benefits to BrandsENGAGEMENT STICKINESS Players spend 4-5 minutes immersed in a branded Games make your consumersenvironment and actually interact stick on – great assets to have with your brand (compared to a on your website/microsite or 30 sec ad spot tactical site that they try to avoid) TRAFFIC ROI Your brand logos and key The cost of ‘time spent’ withmessages deliver actual clicks your brand beats any other and call for action media

Brand Application on FacebookWithdraw2Win - a custom branded, UBI Island of Dreams – a social appsocial game which was published on on Facebook made for Union Bank ofFacebook to promote HDFC’s “fastest India to spread UBI’s promise -ATM” facility “Your dreams are not yours alone”

InviziAds – In Game Ad network Med-Rectangle - 300x250 Avg CTR – 2.5%• Spread across more than 9,000 flash gaming or related websites across the digital world; sites include GameKhel.com, Sify.com, In.com, Indyarocks.com, Zapak.com, etc.• Reaches 500K unique users every month in India.• A powerful advertising solution that makes parties happy!

InviziAds at Work!Note: Click on the thumbnails to play the games

Development of Virtual Worlds Chimpoo.comWe created a virtual world for Kids where they create their own avatars, dress themup, play games, buy virtual goods, meet other kids and explore Chimpoo World.

Brand Promotion on Chimpoo.com Chimpoo Bot Detective Chimpoo Miss Chimpoo Alien Chimpoo Bunny Music Machine Banana Lounger Lazy Melon• Kids spend virtual currency as well as real money to buy virtual goods on Chimpoo.com.• These virtual goods can be branded to promote brands.

Advertise your products on Chimpoo! Your Ads here• Highly effective advertising solution is available to promote kids products on Chimpoo.com

Our Clients

Contact Persons Swayam Tiwari Sales Head - India Email: Swayam@games2win.com Hand phone: +91 981 084 0763 Revathy Poojari Manager - Sales Email: Revathy@games2win.com Hand phone: +91 981 988 4408

Games2win Sales Kit India

by Games2win India Pvt. Ltd. on Sep 07, 2009

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Games2win Sales Kit India — Presentation Transcript