10. Cross Market like hell• Parking Frenzy became #1 free app on iStore• We realized that the app was being played and ‘ viraled ’ amongst female tween audiences!• It was logical therefore for us to promote our best girls app to this tween girl audience!
Our #2 app on iTunes Store was promoted in Parking Frenzy!Super Mom app Super Mom ad in Parking Frenzy
Voila!• Super Mom started climbing up on iStore rankings!
Other must have’sGreat screenshots Share buttons Rate Me button Notifications and Alerts
Summary1. Your app is your marketing. Your marketing is not your app.2. Listen to consumers. They will tell you what they want. Build the app for them – not for yourself.3. Don’t spend money on advertising. It’s a waste.4. Be obsessed by Ratings. They matter like hell.5. Let consumer market your app via viral channels6. Update like mad. Each update is a marketing event (Updates and notifications)7. Don’t get obsessed by naming your with the alphabet A for better listing. Temple Run starts with a T.)
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