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Sports Public Relations Lecture: 10.18.11 University of Cincinnati By Jackie Reau
Current Events Quiz
Assignments Game Wrap Discussion Press Release
Michael Anderson Public Relations Manager Cincinnati Reds @MANderson_PR
 
Sports Media Define the various outlets
*Local TV *National TV *Daily/Weekly Newspapers *Magazines *Local Sports Talk *National Sports Talk *Bloggers *Websites
Managing Media
Managing Media *Build a relationship, your list *The media alert *Deliver creative, proper communication, be timely
 
 
Class Exercise: In Five Minutes Write a pitch you will deliver to a media representative in your market over the phone to ...
Assignment: Create a media list in excel with a minimum of 20 media contacts using the provided template
 
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Sports PR, Class Lecture, 10.18.11

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Transcript of "Sports PR, Class Lecture, 10.18.11"

  1. 1. Sports Public Relations Lecture: 10.18.11 University of Cincinnati By Jackie Reau
  2. 2. Current Events Quiz
  3. 3. Assignments Game Wrap Discussion Press Release
  4. 4. Michael Anderson Public Relations Manager Cincinnati Reds @MANderson_PR
  5. 6. Sports Media Define the various outlets
  6. 7. *Local TV *National TV *Daily/Weekly Newspapers *Magazines *Local Sports Talk *National Sports Talk *Bloggers *Websites
  7. 8. Managing Media
  8. 9. Managing Media *Build a relationship, your list *The media alert *Deliver creative, proper communication, be timely
  9. 12. Class Exercise: In Five Minutes Write a pitch you will deliver to a media representative in your market over the phone to cover your Pink Ribbon promotion
  10. 13. Assignment: Create a media list in excel with a minimum of 20 media contacts using the provided template
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