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Sports PR, Class Lecture, 10.18.11
 

Sports PR, Class Lecture, 10.18.11

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    Sports PR, Class Lecture, 10.18.11 Sports PR, Class Lecture, 10.18.11 Presentation Transcript

    • Sports Public Relations Lecture: 10.18.11 University of Cincinnati By Jackie Reau
    • Current Events Quiz
    • Assignments Game Wrap Discussion Press Release
    • Michael Anderson Public Relations Manager Cincinnati Reds @MANderson_PR
    •  
    • Sports Media Define the various outlets
    • *Local TV *National TV *Daily/Weekly Newspapers *Magazines *Local Sports Talk *National Sports Talk *Bloggers *Websites
    • Managing Media
    • Managing Media *Build a relationship, your list *The media alert *Deliver creative, proper communication, be timely
    •  
    •  
    • Class Exercise: In Five Minutes Write a pitch you will deliver to a media representative in your market over the phone to cover your Pink Ribbon promotion
    • Assignment: Create a media list in excel with a minimum of 20 media contacts using the provided template
    •