Say Yes to Social Media and Friend Your Boss on Facebook

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A presentation I am giving to the 2012 Class of C-Change, a leadership program offered by the Cincinnati USA Regional Chamber.

A presentation I am giving to the 2012 Class of C-Change, a leadership program offered by the Cincinnati USA Regional Chamber.

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  • Use an aggregator such as Flipboard to read news from various industries, share content based on your community’s interests.
  • Use an aggregator such as Flipboard to read news from various industries, share content based on your community’s interests.
  • Using a free tool like HootSuite, you can monitor social media conversation around brand names and/or topics.
  • A team approach fosters content with fresh voices and content from various areas of the business.
  • With this note, we conducted a competitive analysis on how College Bowl Games used social media to engage fans. We produced a blog post and shared it on our Facebook fan page.

Transcript

  • 1. Say “YES” to Social Media!
  • 2. Use Linkedin Every Day…
  • 3. A Few Ways to Impress the Boss by Using Social Media
  • 4. The Equivalent of Not Friending Your Boss on Facebook
  • 5. These Types of Pictures Should ONLY be Sent via Text … not socially shared (with qualified people)
  • 6. Follow Industry News with a web aggregator: Flipboard
  • 7. Google Yourself Regularly
  • 8. Monitor Social Media Conversations in Your Industry andYour Competition
  • 9. Volunteer for Your Company’s Social Media Team
  • 10. Conduct Original Research and Share It