Public Relations Planning 101
“Using effective communication to influence behavior”
•Objective(s): Personal and professional goals
•Target Audience(s): Hit list of 10 people you want to/need to know
•Key Messages: How will you differentiate yourself?
•Initiatives with Timeline of Activity: Four efforts/year both
personally and professionally
•Measurement: What does success look like?
Five-year Life Plan
Plan Your Work, Work Your Plan
A Few Ways to Impress the Boss by Using Social Media
Follow Industry News with a web aggregator: Flipboard