Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

Like this presentation? Why not share!

11.9.10 lecture

on

  • 446 views

 

Statistics

Views

Total Views
446
Views on SlideShare
446
Embed Views
0

Actions

Likes
0
Downloads
3
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

11.9.10 lecture 11.9.10 lecture Presentation Transcript

  • Sports Public Relations Lecture: 11.9.10 University of Cincinnati By Jackie Reau
    • Meet the Kings
    • Adam Ross
    • Craig Salvati
    • About Indoor Soccer
    • Soccer in the United States.
    • Indoor soccer vs. outdoor soccer.
    • Why fans should like the game?
    • The Challenge
    • Bearcat Campus Blitz to create buzz for the Cincinnati Kings Indoor soccer team and their first home game.
    • Groups of two to create marketing plans to focus on social media, on-campus and off-campus efforts.
    • A minimum of 200 people per group must be reached with photo/video proof.
    • Brainstorming
    • Social Media Ideas
    • On-Campus Ideas
    • Off-Campus Ideas
    • Assignments
    • 15 ideas will be selected and assigned to each team to activate on 11/16, anytime from 9 a.m. to 9 p.m.
      • No class will be held to allow time for activation
    • Media Conference Prep
    • Who is your audience for the media conference?
    • What are your key messages?
    • Who will be the spokesperson?
    • Will they read a statement/take questions?
    • Where, when (date/time) will the media conference be held?
    • What handouts, if any, will you provide?
    • List anything else of importance.
    • This week’s assignment
    • Assignment: Draft a one-page overview for a press conference to be held by your assigned team due at class on 11/9
      • You pick the topic or issue, spokesperson, date/place
      • Select student will present their overview in press conference format to the class (each will be videotaped)
    • Press Conference Order of Spokespersons
    • Buckley
    • S. Johnson
    • McCalla
    • Steinmetz
    • Wright
    • Mitchell
    • McLaughlin
    • Marvine
    • Rosenberg
    • Marshall
    • Next week’s class
    • Activate your idea to build buzz about the Cincinnati Kings Indoor soccer team from 9 a.m. to 9 p.m., November 16
      • I will be on campus at various times to fact check.
      • Team with the best activation plan and proof will get a special prize from the Cincinnati Kings Indoor Soccer Team.
      • Assignment/Proof = photos, videos, screen capture of social media efforts and a one-page overview of your promotion.
        • Due Nov. 23