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The Future of Marketing: Make Things People Want or Make People Want Things?

by Founder at Smithery - Product & Marketing Innovation on May 12, 2012

  • 67,077 views

Why the future of marketing depends on rebalancing our choice between creating demand, or exploting demand. Make People Want Things, or Make Things People Want?

Why the future of marketing depends on rebalancing our choice between creating demand, or exploting demand. Make People Want Things, or Make Things People Want?

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The Future of Marketing: Make Things People Want or Make People Want Things? The Future of Marketing: Make Things People Want or Make People Want Things? Presentation Transcript