Strategy: Just another four-letter word, for PcampMN, 01/30/10

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Many organizations start the year–or even the next release of a product–by asking “what’s our strategy?”. Often, what they are asking for as a “strategy” is often quite different. Some might really be asking for a vision. Others are looking for “the big idea.” And others just want to know what their priorities are.

What are some ways that organizations can break down what it means to have a strategy and approach its creation? What tools are being used to help teams decide what to work on next? How can a tool such MileMarker (getmilemarker.com) help companies know their priorities?

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Strategy: Just another four-letter word, for PcampMN, 01/30/10

  1. 1. Strategy. Just another four-letter word.
  2. 2. Bill Galfano @galfano bill@getmilemarker.com Co-founder, Kirei Creators of MileMarker @GetMileMarker GetMileMarker.com
  3. 3. We need a strategy. Sure you do.
  4. 4. What you need to do is ____________.
  5. 5. get some information.
  6. 6. get some knowledge.
  7. 7. get your sh * t together.
  8. 8. What questions does your boss have?
  9. 9. Better yet: What ideas does your boss have?
  10. 10. More better yet: What does your boss want you to accomplish?
  11. 11. Even more better yet: What are your customers asking for?
  12. 12. What about your competitors?
  13. 13. Whatʼs happening in the market?
  14. 14. We need a plan strategy. Yes, you do.
  15. 15. Business Customers Competition Market
  16. 16. Now, get some ideas.
  17. 17. How feasible? Operationally. Technically.
  18. 18. How valuable? To customers. To the business.
  19. 19. Feasibility + Value = Priority
  20. 20. Have a plan. Know your priorities.
  21. 21. Bill Galfano @galfano bill@getmilemarker.com Co-founder, Kirei Creators of MileMarker @GetMileMarker GetMileMarker.com

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