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Lamborghini.ppt Lamborghini.ppt Presentation Transcript

  • LAMBORGHINIAutomobili Lamborghini S.p.A., or simply Lamborghini, designs,engineers, manufactures and distributes Italian luxury sportscars. Lamborghinis production facility and headquarters arelocated in SantAgata Bolognese, Italy. In 2011, Lamborghinis 831employees produced 1,711 vehicles.Manufacturing magnate Ferrucccio Lamborgini foundedAutomobili Ferruccio Lamborghini S.p.A. in 1963 with theobjective of producing a refined grand touring car to competewith offerings from established marques such as Ferrari. Thecompanys first models were released in the mid-1960s and werenoted for their refinement, power and comfort. Lamborghinigained wide acclaim in 1966 for the Miura sports coupé, whichestablished rear mid-engine, rear wheel drive as the standardlayout for high-performance cars of the era.Lamborghini grew rapidly during its first decade, but hard timesbefell the company when sales plunged in the wake of the 1973worldwide financial downturn and the 1973 oil crisis. The firmsownership changed three times after 1973, including abankruptcy in 1978, before Chrysler Coperationtook control in1987. Unable to operate Lamborghini profitably, Chrysler soldLamborghini to Malaysian investment group Mycom Setdco andIndonesian group VPower Corporation in 1994. Lack of successcontinued through the 1990s, until Mycom Setdco and VPowersold Lamborghini to the AUDI AG subsidiary of VolkswagenGroup on July 27, 1998. Audis ownership marked the beginningof a period of stability and increased productivity forLamborghini. Sales increased nearly tenfold over the course ofthe 2000s, peaking with record sales in 2007 and 2008. The worldfinancial crisis in the late 2000s negatively affected all luxury carmakers worldwide, and caused Lamborghinis sales to dropnearly 50 percent.Lamborghinis SantAgata Bolognese production facilityproduces V12 engines and finished automobiles. Lamborghiniscurrent production vehicles are the V10-powered Gallardo andthe V12-powered Aventador . Both production models areavailable in a variety of regular and limited-edition specifications.
  • MegaTech (1994–1995)VPower and Mycom Sedtco (1995–1998)1996[98] 2111997[13] 209AUDI AG (1999–present)1999[99]2652000[100] 2962001[101] 2972002[102] 4242003[103] 1,3052004[103] 1,5922005[104] 1,6002006[105] 2,0872007[106] 2,4062008[66] 2,4302009[67] 1,5152010[68] 1,3022011[70] 1,602
  • YearUnits sold5001,0001,5002,0002,500Ferruccio Lamborghini (1963–1972)1968[38] 353Georges-Henri Rossetti and René Leimer (1972–1977)Receivership (1977–1984)Patrick Mimran (1984–1987)Chrysler Corporation (1987–1994)1991[13] 6731992[13] 1661993[13] 215Sales resultsBy sales, the most important markets in 2004 for Lamborghinis sports cars are the U.S. (41%), Germany (13%), Great Britain (9%)and Japan (8%). Prior to the launch of the Gallardo in 2003, Lamborghini produced approximately 400 vehicles per year; in 2011Lamborghini produced 1,711 vehicles.
  • Lamborghini MurciélagoManufacturer LamborghiniProduction 2001–20104,099 builtAssembly SantAgata Bolognese, ItalyPredecessor Lamborghini DiabloSuccessor Lamborghini AventadorClass Sports carBody style 2-door coupé2-door roadsterLayout Mid-engine, all-wheel driveEngine 6.2 L V12(572 HP)6.5 L V12(630 HP)Transmission 6-speed manual6-speed e-Gear semi-automaticWheelbase 2,665 mm (104.9 in)Length 2002–06: 4,580 mm (180.3 in)2007–10: 4,610 mm (181.5 in)Width 2002–06: 2,045 mm (80.5 in)2007–10: 2,057 mm (81.0 in)Height 1,135 mm (44.7 in)Curb weight Dry weight:1,650 kg (3,638 lb)1,665 kg (3,671 lb) LP 6401,565 kg (3,450 lb) LP 670–4 SVRelated Lamborghini Reventón
  • Lamborghini ReventónManufacturer LamborghiniProduction 200821 produced (1 for museum)Assembly SantAgata Bolognese, ItalyBody style 2-door coupéLayout Mid-engine, four-wheel driveEngine 6.5 L (400 cu in) V12Transmission 6-speed e-gear6-speed manual transmissionWheelbase 2,665 mm (104.9 in)Length 4,700 mm (190 in)Width 2,058 mm (81.0 in)Height 1,135 mm (44.7 in)Curb weight 1,665 kg (3,670 lb)Related Murciélago LP640
  • Lamborghini GallardoManufacturer LamborghiniProduction 2003–presentModel years 2004–present]Assembly SantAgataBolognese, ItalyPredecessor LamborghiniJalpaClass Sports carBody style 2-door coupé2-door spyderLayout Mid-enginefour-wheeldriveMid-engine, rearwheel drive(LP550-2)Engine 5.0 L V105.2 L V10Transmission 6-speed manual6-speed E-Gear automatemanualWheelbase 2,560 mm(100.8 in)Length 4,300–4,386 mm(170–172.7 in)Width 1,900 mm(74.8 in)Height 1,165 mm(45.9 in) (coupé)1,184 mm(46.6 in) (spyder)Curb weight 1,520–1,430 kg(3,351–3,153 lb)(coupé)1,570–1,485 kg(3,461–3,274 lb)(spyder)Related Audi R8LamborghiniConcept SDesigner(s) LucDonckerwolke
  • Manufacturer Automobili LamborghiniS.p.AAlso called LP 700–4Production 2011–presentAssembly SantAgata Bolognese, ItalyPredecessor Lamborghini MurciélagoClass Sports carBody style 2-door coupéLayout Mid-engine, four-wheeldriveEngine 6.5 L L539 V12Transmission 7-speed ISR AutomatedManualWheelbase 2,700 mm (106.30 in)Length 4,780 mm (188.19 in)Width 2,030 mm (79.92 in)(w/mirrors: 2,265 mm(89.17 in)) [1]Height 1,136 mm (44.72 in)Curb weight 1,575 kg (3,470 lb) (dry)Related Lamborghini SestoElementoDesigner(s) Filippo PeriniThe Lamborghini Aventador LP 700–4 is a two-door, two-seater sports car publicly unveiled by Lamborghini atthe Geneva Motor Show on 28 February 2011, five monthsafter its initial unveiling in SantAgata Bolognese. Internallycodenamed LB834,the Aventador was designed to replacethe ten-year-old Murciélago as the new flagship model in theLamborghini lineup starting in 2011. Soon after the Aventadorunveiling, Lamborghini announced that it had already soldover 12 months of the production vehicles, with deliveriesstarting in the second half of 2011.] The suggested retailprice is €255,000 in Europe, GB£201,900 in the UK andUS$379,700 in the U.S.