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Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
Social media and your job search
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Social media and your job search

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I am looking for a job, what is social media and why should I care

I am looking for a job, what is social media and why should I care

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  • 1. Social media and your job search Philippe Gadeyne Social Media from strategy to implementation 760-884-8081 [email_address]
  • 2. Social Media <ul><li>I am looking for a job, </li></ul><ul><li>What is social media </li></ul><ul><li>Why should I care? </li></ul><ul><li>Philippe Gadeyne: Social Media from strategy to implementation </li></ul>
  • 3. <ul><ul><li>What is social media? </li></ul></ul><ul><ul><li>Social media is the leveraging of social technology to maximize exposure, create networking opportunities and create job opportunities </li></ul></ul>
  • 4.  
  • 5. <ul><li>LinkedIN.com </li></ul><ul><li>Facebook.com </li></ul><ul><li>MySpace.com </li></ul><ul><li>Plaxo.com </li></ul><ul><li>YouTube.com </li></ul><ul><li>Meetup.com </li></ul><ul><li>Twitter.com </li></ul><ul><li>And many other less known niche networks </li></ul>
  • 6. Why should I care?
  • 7. <ul><li>Which Social networking sites do you use to find candidates? </li></ul><ul><li>95% use LinkedIN </li></ul><ul><li>59% use Facebook </li></ul><ul><li>42% use Twitter </li></ul><ul><li>11% use MySpace </li></ul><ul><li>Source Jobvite 2009 study </li></ul>
  • 8. Why do you use social networks <ul><li>77% Reach passive job seekers </li></ul><ul><li>74% Low cost </li></ul><ul><li>72% Source of hard to find skills and experience </li></ul><ul><li>72% Good way to find target candidates </li></ul><ul><li>60% Identify potential candidates before a requisition opens </li></ul>
  • 9. Have you successfully hired a candidate through an online social network? <ul><li>66% answered yes </li></ul>
  • 10. What tools do you use to research candidates? <ul><li>76% LinkedIN </li></ul><ul><li>67% Search engine </li></ul><ul><li>61% References </li></ul><ul><li>44% Facebook </li></ul><ul><li>21% Twitter </li></ul><ul><li>10% MySpace </li></ul>
  • 11. What type of candidates does your company find through referral vs social networks 13% 28% C Level 27% 44% Executive/VP 43% 62% Senior Level/Director (7-10) 51% 77% Mid Level/Manager (3-6 years) 34% 76% Entry Level Social Network Referral
  • 12. In what candidate source will your company invest more this year? <ul><li>76% Employee referrals </li></ul><ul><li>72% Social networks </li></ul><ul><li>64% Corporate career sites </li></ul>
  • 13. In what candidate source will your company invest less this year? <ul><li>72% Outside recruiters/search firms </li></ul><ul><li>57% Job boards </li></ul>
  • 14. What % of your company’s vacancies are listed on job boards <ul><li>57% </li></ul>
  • 15. What does that mean for you? <ul><li>More jobs will be filled through live and online networking </li></ul><ul><li>Job Boards will become more and more irrelevant </li></ul>
  • 16. Building your network with LinkedIN, why? <ul><li>2009 Stats </li></ul><ul><li>50MM members </li></ul><ul><li>25MM in the US </li></ul><ul><li>11MM in Europe </li></ul><ul><li>Took I year 4 months to reach the first MM members </li></ul><ul><li>Took 12 days to reach the last MM </li></ul>
  • 17. <ul><li>450MM page views per month </li></ul><ul><li>560k professionals visit LI on a typical day </li></ul><ul><li>42 page view per member per week </li></ul>
  • 18. Who is on LinkedIN? <ul><li>All Fortune 500 have Executives on LinkedIn </li></ul><ul><li>Decision-Makers are on LinkedIn </li></ul><ul><ul><ul><li>7.8% are C level </li></ul></ul></ul><ul><ul><ul><li>6.5% are EVP/SVP level </li></ul></ul></ul><ul><ul><ul><li>16% are senior management </li></ul></ul></ul><ul><ul><ul><li>18% are mid management </li></ul></ul></ul>
  • 19. <ul><li>Most of your current/future professional contacts </li></ul><ul><li>Increasingly expected of any business professional </li></ul><ul><li>Recruiters and employers are on LinkedIN </li></ul>
  • 20. <ul><li>“ If you do not like change, </li></ul><ul><li>you will like irrelevancy even less” </li></ul><ul><li>General Eric Shinseki </li></ul>
  • 21. <ul><li>Accept new technologies </li></ul><ul><li>Learn them </li></ul><ul><li>Use them. </li></ul>
  • 22. <ul><li>Your relevancy in the job market </li></ul><ul><li>is at stake </li></ul>
  • 23. <ul><li>Philippe Gadeyne </li></ul><ul><li>Social Media from strategy to implementation </li></ul><ul><li>760-884-8081 </li></ul><ul><li>[email_address] </li></ul>

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