Fashion experts who visit Sweden are often fascinated, wondering what it is that makes Swedish fashion so unique. It’s actually difficult to understand and explain. It seems very simple, but when you look closer it’s very contemporary and cool.
Still, you get a lot of fashion for your money. Remember, both IKEA and H&M come from Sweden. Swedes are used to being able to buy contemporary, chic design that doesn’t cost a fortune.”
Standing 190 metres tall, twisting 90 degrees from top to bottom and consisting of nine box units, each of five floors; linked by stairs and elevators, it´s difficult to miss the Turning Torso building when you visit Malmö. Imagine hosting your next event in this unique meeting environment on the 54th floor with an impressive setting of the surrounding Öresund horizon! In Malmö the sky is in no way the limit. The city offers a wide selection of amazing venues for meetings of all sizes and formats.
Malmö is renowned for its vibrant art, music and design scenes.
But above all, Malmö is outstanding in the culinary field with an exceptionally broad variety of appealing restaurants. An additional benefit is that you will find everything is in close reach making it easy to maximize time and enjoy more of what Malmö has to offer.
Skåne is the home of bestselling author Henning Mankell´s police chief Kurt Wallander. The region Skåne is also famous for its large number of impressive castles, chateaus and manor houses from various historical eras - many of which have been tranformed into exclusive hotels and conference facilities, while others hold their parks, gardens and historic buildings open for day visits. Unlike in the north of Sweden, distances are generally short in Skåne. An hour and a half of driving takes you around most of this rich region.
For golfers, Skåne is the place to go in Sweden. There are over 70 courses around the region, most of high quality, and many among the finest in Northern Europe. The mild climate allows many of these courses to stay open almost year round.
Expect a warm welcome and thereafter nothing less than super efficiency and gracious personal care. When it comes to details and service there are simply no compromises.
Swedish organizers are highly experienced and know what it takes to make meetings a success.
Whether you favour an old-time village inn, urban business hotel, resort, spa, conference centre or castles - you will be dazzled and pleased beyond all expectations.
The annual TUR fairs at The Swedish Exhibition & Congress Centre are the leading travel and tourism trade fairs in Scandinavia. TUR is where the Scandinavian travel trade meets suppliers from some 100 countries, makes useful contacts and does important business.
With Scandinavia’s largest seaport, Gothenburg is centred in a magnificent archipelago with more than 50 000 islands scattered along the coastline. This gives easy access to supreme nature experiences and unique team-building adventures.
Gothenburg may be Sweden’s second city, but when it comes to hosting first class meetings and events, the city has a well-earned position as a top meeting destination
Perhaps Sweden’s greatest export is its culture and its modernity. Swedish design, music, art and literature are admired all over the world. The Hives, The Cardigans, ABBA, Ace of Base, Roxette, Robyn… the list never seems to end! Despite being a nation with a fairly small population, Sweden has managed to put itself on the world map with its many musical talents - Sweden is one of the biggest exporters of music in the world!
The wide range of music events that Sweden hosts throughout the year enables a lot of newcomers a chance to be seen on stage. There are festivals which focus on rock and pop music and others which celebrate classical music, choral, jazz and opera - so there is something for everyone.
On a Lobster Safari you travel out to sea, take up lobster pots and prepare the supper before sitting down to enjoy it. This is a unique group event - experiencing the Swedish autumn at its best.
Gothenburg and all of the Swedish west coast is famous for its shellfish. A visit in the autumn is warmly recommended, when many of the top-notchrestaurants, highlight their menues with these irresistable beasts.
Sweden is one of the world’s most modern countries with a highly advanced infrastructure. It’s easy to get the job done here.
Practical matters like transportation, communications and all other services are extraordinary well functioning and structured.
You can be sure of hassle-free operations and safe management.
In Gotland, set in the middle of the Baltic Sea, the traveller arrives by boat or by air at the unique and picturesque Medieval town of Visby. Distances are short, and you can experience much in just a weekend or even a day.
Swedish Lapland is often described as Europe’s last wilderness.
It is the perfect venue for an unforgettable experience with challenges and adventures – many of them on ice.
Nowhere else in the world can visitors take part in more spectacular incentive attractions. Mountains, coastline, sea and rivers provide the complete setting for adventures of all types.
Appetizing value for money dishes with bold creative combinations, mixing traditional Swedish ingredients with influences from all over the world.
Sweden is an exciting culinary nation. Welcome to the table - you’re in for a real treat.
Airlines have cut their prices and introduced new classes of travelling to meet the competition. Airlines have made it possible to travel to Sweden much easier from all corners of the globe and for less money than ever.
Stockholm is the home of the Nobel Price ceremony, one of the world’s largest international events. There is a long tradition in our country of hosting meetings and events of all sizes and characters.
Globen is a giant golf-ball shaped sports and entertainment arena that dominates the skyline in the southern part of Stockholm. A true Stockholm landmark since its completion.
Enjoy Stockholm from the roof tops on a guided tour, well secured with safety equipment. It’s a unique combination of climbing and sightseeing – for people not afraid of heights.
Agnta Thorsén/Göteborg & Co
Christer Lundin/Stockholm Visitors Board
Hans Bjurling/Johnér (RF_OK)
Håkan Vargas S/imagebank.sweden.se
Meetings At Tur Quiz
Photo: Peter Rutherhagen/Johnér
Question 1 <ul><li>Which of the following well known brands originate from Sweden? </li></ul><ul><li>1. H&M </li></ul><ul><li>2. Absolut Vodka </li></ul><ul><li>3. Volvo </li></ul><ul><li>4. IKEA </li></ul>
Question 2 <ul><li>The Turning Torso (with fantastic views of the Öresund Bridge and Copenhagen) is located in which Swedish city? </li></ul><ul><li>1. Malmö </li></ul><ul><li>2. Gothenburg </li></ul><ul><li>3. Oslo </li></ul>
Question 3 <ul><li>Which Swedish province is famous for its gastronomy, castles and manor houses, not to mention its 70 golf courses? </li></ul><ul><li>1. Skåne (Scone, Scania… whatever!) </li></ul><ul><li>2. Swedish Lapland </li></ul><ul><li>3. Gotland </li></ul>
Question 4 <ul><li>What do you need to succeed with your meetings and events? </li></ul><ul><li>1. Swift, secure and personal care </li></ul><ul><li>2. Sustainable and unmatched meeting venues </li></ul><ul><li>3. A new and exciting destination </li></ul>
Question 5 <ul><li>What is the name of the great meetings venue in which we are standing right now? </li></ul><ul><li>1. Poseidon </li></ul><ul><li>2. Liseberg </li></ul><ul><li>3. The Swedish Exhibition & Congress Centre </li></ul>
Question 6 <ul><li>What are the names of the four members of the pop group ABBA? </li></ul><ul><li>1. Annifrid, Björn, Benny & Agneta </li></ul><ul><li>2. Alexander, Babsan, Berit & Anton </li></ul><ul><li>3. Anna, Björn, Borg & Astrid </li></ul><ul><li>1 minute to think. Music maestro (ABBA presentatation). Dancing Queen </li></ul>
Question 7 <ul><li>With its outstanding archipelago which activity is West Sweden well known for? </li></ul><ul><li>1. Polar Bear safari </li></ul><ul><li>2. Hippo safari </li></ul><ul><li>3. Lobster safari </li></ul>
Question 8 <ul><li>If your Swedish eco-bus transfer is due to the hotel at 08.12 – what time does it actually depart? </li></ul><ul><li>1. 08.11 </li></ul><ul><li>2. 08.12 </li></ul><ul><li>3. Approximately 9 o’clock </li></ul>
Question 9 <ul><li>What is the name of the ancient medieval town on the island Gotland, which also is a great meetings destination? </li></ul><ul><li>1. Visby </li></ul><ul><li>2. Rugby </li></ul><ul><li>3. Standby? </li></ul>
Question 10 <ul><li>Which of the following exciting group activities can you do in the Swedish Lapland? </li></ul><ul><li>1. Dinner on Ice </li></ul><ul><li>2. Driving on Ice </li></ul><ul><li>3. Golf on Ice </li></ul>
Question 11 <ul><li>Why is Sweden an excellent meetings destination? </li></ul><ul><li>1. Value for money. </li></ul><ul><li>2. A vibrant and edgy restaurant scene. </li></ul><ul><li>3. Good flight accessibility; only 1-2 hours flight to many European destinations. </li></ul>
Question 12 <ul><li>Which prize is awarded every December in Stockholm? </li></ul><ul><li>The Nobel Prize </li></ul><ul><li>The Premium Leage Trophy </li></ul><ul><li>The Miss Universe prize </li></ul>