Case Studies January  2010
Case Studies <ul><li>New Business School  - Online Launch </li></ul><ul><li>Tier 2 Business School – Refreshed Web Presenc...
New Business School <ul><li>What did Gaboli do? </li></ul><ul><li>Web based Admissions Drive  </li></ul><ul><li>Online Bra...
Refreshed Web Presence for a Business School <ul><li>What did Gaboli do? </li></ul><ul><li>Brand new Official Website </li...
Case Study: Gaboli helps a $Bn Company revamp the Intranet to a Network <ul><li>Transition from one-way communication to U...
About Gaboli <ul><li>Gaboli’s  specialises in  collaborative platforms  designed for education institutions </li></ul><ul>...
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Gaboli Case Studies - Online Services for Educational Institutions

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Gaboli Case Studies - Online Services for Educational Institutions

  1. 1. Case Studies January 2010
  2. 2. Case Studies <ul><li>New Business School - Online Launch </li></ul><ul><li>Tier 2 Business School – Refreshed Web Presence </li></ul><ul><li>Bn$ IT Services company – Professional Network for 25,000 employees </li></ul><ul><li>About Gaboli </li></ul>
  3. 3. New Business School <ul><li>What did Gaboli do? </li></ul><ul><li>Web based Admissions Drive </li></ul><ul><li>Online Branding and Marketing </li></ul><ul><li>How? </li></ul><ul><li>Consulting – New homepage for the website </li></ul><ul><li>Search Engine Optimisation – Content, Code, Backlinks </li></ul><ul><li>Search Engine Marketing – Google Adwords </li></ul><ul><li>Social Media Marketing Strategy and Implementation </li></ul><ul><li>Success Points! </li></ul><ul><li>Page 1 results on Google search within 90 days </li></ul><ul><li>Improved cost/ lead, cost/ admission </li></ul><ul><li>Multimedia based branding using latest channels – youtube, facebook etc. </li></ul><ul><li>Metrics </li></ul><ul><ul><li>Higher no. of visitors </li></ul></ul>About the Customer Tier 2 Business School based in Gurgaon. The Management was confused by the web jargon and needed someone with the MBA domain knowledge to lead the online initiative. “ You were with us all the way.  Your freshness and transparent approach is much appreciated.” - Director
  4. 4. Refreshed Web Presence for a Business School <ul><li>What did Gaboli do? </li></ul><ul><li>Brand new Official Website </li></ul><ul><li>Implemented Gaboli’s OneSchool platform </li></ul><ul><li>Online Branding and Marketing </li></ul><ul><li>Real time analytics for measured ROI </li></ul><ul><li>How? </li></ul><ul><li>Moved from a pay per click reliance to a search engine optimisation model </li></ul><ul><li>Technology upgrade + online campaign to support admissions </li></ul><ul><li>Success Points </li></ul><ul><li>Brand New Website to funnel more admissions queries online </li></ul><ul><li>Refreshed branding through latest channels and education portals </li></ul><ul><li>Increase in number of applicants through the online channel </li></ul><ul><li>Better Collaboration through real time networks </li></ul>About the Customer Tier 2 Business School based in Delhi and Gurgaon. The School was looking for an IT partner who understands technology, marketing and the MBA domain Currently rolling out OneSchool to overhaul the collaboration
  5. 5. Case Study: Gaboli helps a $Bn Company revamp the Intranet to a Network <ul><li>Transition from one-way communication to User Generated Content </li></ul><ul><li>People driving Innovation through ‘Many to Many’ relationships </li></ul><ul><li>Advanced Knowledge Management </li></ul><ul><li>Overwhelming Adoption </li></ul>
  6. 6. About Gaboli <ul><li>Gaboli’s specialises in collaborative platforms designed for education institutions </li></ul><ul><li>Our expertise in web technologies and knowledge of web 2.0 user behaviour puts us in a position to deliver a unique web experience </li></ul><ul><li>We are fast becoming the leading platform in India for all Alumni </li></ul><ul><li>We work on all major Web platforms – dot net, Java, LAMPP etc. </li></ul>The Platform Focus on User generated content Collaborative network to augment your intranet Cost Effective Cutting edge ‘social media’ approach Skyline Business School Reference Customers

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