03 The Design Process

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03 The Design Process

  1. 1. The Design ProcessDesign 200: Introduction to Design Department of Design The Ohio State University
  2. 2. Methodologies & Processes Solving Problems SystematicallyDesign 200: Introduction to Design Department of Design The Ohio State University
  3. 3. Methodologies Methodology • A body of practices, procedures, and rules used by those who work in a discipline or engage in an inquiry; a set of working methods. Design Methodology • Breaking down the design activity into steps. • A method to the madness.Design 200: Introduction to Design Department of Design The Ohio State University
  4. 4. Processes Different types of design processes: • Linear • Cyclical • Branching The type of process used depends on the complexity of the product, and the organization of the design firm or office.Design 200: Introduction to Design Department of Design The Ohio State University
  5. 5. Linear Processes 1 2 3 4 5Design 200: Introduction to Design Department of Design The Ohio State University
  6. 6. Cyclical Processes 1 2 3 4 5Design 200: Introduction to Design Department of Design The Ohio State University
  7. 7. Branching Processes 2 1 2 3 4 2 3 4 3 4 5Design 200: Introduction to Design Department of Design The Ohio State University
  8. 8. Design ProcessDesign 200: Introduction to Design Department of Design The Ohio State University
  9. 9. Overview 1. Problem Definition & Constraints 2. Research 3. Design Cycle 4. Production 5. Evaluation & ReviewDesign 200: Introduction to Design Department of Design The Ohio State University
  10. 10. 1. Problem Definition & Constraints • What does the client want? What are the client’s needs or goals for the design? • What is the scope of the project? • What is the proposed budget, timeline and other constraints? • Who are the intended users or target audience?Design 200: Introduction to Design Department of Design The Ohio State University
  11. 11. 2. Research • User Studies • Client Studies • Precedent Studies • Market Analysis • Benchmarking • Code and Legal SearchingDesign 200: Introduction to Design Department of Design The Ohio State University
  12. 12. 3. Design Cycle a. Concept Development b. Design Refinement c. Feedback a b c d d. FinalizationDesign 200: Introduction to Design Department of Design The Ohio State University
  13. 13. 3a. Concept Development • Informed by Research phase. • Sketching, visual brainstorming. • Appearance, visual language. • What are the possibilities for the design? How can client and users needs best be addressed? • Ideation and ExplorationDesign 200: Introduction to Design Department of Design The Ohio State University
  14. 14. 3a. Concept DevelopmentDesign 200: Introduction to Design Department of Design The Ohio State University
  15. 15. 3b. Concept Refinement • Turn rough ideas into presentable concepts. • Refinement, aesthetics, meaning. • Detailing, proportions, functionality. • Anthropometrics, ergonomics. • Manufacturing processes, materials. • Mock-ups, Models, Rendered Drawings.Design 200: Introduction to Design Department of Design The Ohio State University
  16. 16. 3b. Concept RefinementDesign 200: Introduction to Design Department of Design The Ohio State University
  17. 17. 3c. Feedback • Client Presentations • User Testing • Usability AnalysesDesign 200: Introduction to Design Department of Design The Ohio State University
  18. 18. 3d. Finalization • Creation of specific documentations of the design. • Hard numbers and concrete decisions are made. • VC: Final Comps • IS: Contract Documents • ID: Mechanical DrawingsDesign 200: Introduction to Design Department of Design The Ohio State University
  19. 19. 4. Production • Often this includes working with manufacturers, contractors, printers, and/or programmers to oversee the proper implementation and execution of the intended design.Design 200: Introduction to Design Department of Design The Ohio State University
  20. 20. 5. Evaluation • Evaluate the success of the design. • Did it meet goals and expectations? • Did it solve the identified problem or opportunity? • Did it create new problems? • You’re only as good as your last job.Design 200: Introduction to Design Department of Design The Ohio State University

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