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Design challenge: to design a behavior   that is simple, fun, and social for wellnessSocialCalm: SpreadSmiles, Look Good, ...
2   Social Calm   Purpose: We want to help people to feel better through smiling   together. Emotions like smiling are soc...
3   User Description     Students are often busy… and probably forget to smile.      18 - 24 YO. Smart phone users. Techi...
4   Storyboard     Trigger: Get a smiling picture on Beluga (Text or App). Smile back.      Get:                         ...
5   Functionality     Trigger: Get smile via Beluga (group messaging)     Behavior: Smile at smiling picture. Take pictu...
6   “Theory”   People who smile…   •  In yearbooks were happier & more      successful 30 years later! 2   •  In baseball ...
7   Find out more?     Twitter : @frankc / @sean_a_rose / #CalmingTechSocialCalm: Conceptual Design
8   References   1.  Carey, Benedict. NY Times. Feb 2008.   2.  Keltner et al. Journal of Personality and Social       Psy...
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Social Calm: Spread Smiles, Look Good, Feel Good

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Transcript of "Social Calm: Spread Smiles, Look Good, Feel Good"

  1. 1. Design challenge: to design a behavior that is simple, fun, and social for wellnessSocialCalm: SpreadSmiles, Look Good, FeelGoodFrank Chen & Sean RoseStanford UniversitySocialCalm: Conceptual Design 1
  2. 2. 2 Social Calm Purpose: We want to help people to feel better through smiling together. Emotions like smiling are socially contagious!1 Spreading smiles in social circles +SocialCalm: Conceptual Design
  3. 3. 3 User Description   Students are often busy… and probably forget to smile. 18 - 24 YO. Smart phone users. Techies.   How might we trigger more smiles and an open attitude for smiling?   Two variations:   Group smiling (triggered smiles)   Group smiling game (fun + frisky smiles)SocialCalm: Conceptual Design
  4. 4. 4 Storyboard   Trigger: Get a smiling picture on Beluga (Text or App). Smile back. Get: Send: Get: Get:   Fun + frisky: Get a challenge smiling picture + exaggerate it. E.g. Bond. Get: Send: Get: Get:SocialCalm: Conceptual Design
  5. 5. 5 Functionality   Trigger: Get smile via Beluga (group messaging)   Behavior: Smile at smiling picture. Take picture of self. Spread smile.   Intervention is very simple: Beluga can use either text or an application.   Effect: (see following slide)SocialCalm: Conceptual Design
  6. 6. 6 “Theory” People who smile… •  In yearbooks were happier & more successful 30 years later! 2 •  In baseball cards were found to live longer! 3 •  Spread smiles and decrease frowns! 4SocialCalm: Conceptual Design
  7. 7. 7 Find out more?   Twitter : @frankc / @sean_a_rose / #CalmingTechSocialCalm: Conceptual Design
  8. 8. 8 References 1.  Carey, Benedict. NY Times. Feb 2008. 2.  Keltner et al. Journal of Personality and Social Psychology 2001 3.  Keltner et al. Journal of Personality and Social Psychology April 2010. 4.  Dimberg et al. Cognition and Emotion 2002. Dimberg et al. Journal of Nonverbal Behavior 2011. 5.  Ron Gutman. Power of smiling. TED 2011.SocialCalm: Conceptual Design

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