IBM Social Software for Business
      Discover Expertise. Deliver Results.




  ®
About Me

 activitiesajax alphaworks amazon apache apple architecture austin Baseline
     connections cooking css datapow...
Session Objectives

Connect the dots on how IBM’s social
  software solutions address today’s key
  critical business chal...
Key to Success



                           Governance
           Communication



            Measurement     Business
 ...
Social Software and Social Networking
• Social networking is not new, and its importance has been known for
  centuries


...
What Role does Web2.0 play in Social Software
• Web 2.0 is perceived as the 2nd generation of web development and
  web de...
IBM Social Software Strategy




                                Communities
                                             ...
IBM – A Proven Leader in Social Software

IBM Lotus Collaboration is built on WebSphere
  Application Server for scalabili...
Customer Benefits of IBM Social Software
 Efficient collaboration between employees
                         - Improved re...
Profiles            Persona    Bluepages      Fringe        Beehive    BlueTwit         Blue2.0



Communities          Bl...
Connections   Over 1.2 million searches every day to find people and connect with them
Profiles      resulting in about $2...
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Ted Stanton                  14 Arbella Drive
    Lotus Collaboration Expert   Beverly, MA 01915
    IBM Software Group
  ...
IBM Social Business Social Software for Business Discover Expertise. Deliver Results.
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IBM Social Business Social Software for Business Discover Expertise. Deliver Results.

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Ted Stanton from IBM covered IBM Social BusinessSocial Software for Business Discover Expertise. Deliver Results. at the SMAZ - SocialMediaAZ.org event

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Transcript of "IBM Social Business Social Software for Business Discover Expertise. Deliver Results."

  1. 1. IBM Social Software for Business Discover Expertise. Deliver Results. ®
  2. 2. About Me activitiesajax alphaworks amazon apache apple architecture austin Baseline connections cooking css datapower db2 deals del.icio.us digg dtrace eclipse father evo facebook father firefox fitness flickr food gtd google hibernate htm humantask ibm itunes iwork java_ee java javascript javlin jaxrpc jaxws keynote lancer_evo mac mashup mock modeler osx piano photography portal presentation process_server profiles rational receipes redbook rally REST rsa screencast script.aculo.us socialnetworking spotlight spring steinway wbi web2.0 websphere wps zystems ®
  3. 3. Session Objectives Connect the dots on how IBM’s social software solutions address today’s key critical business challenges Learn how the Practicing Law Institute is using IBM Social Software Demo how over 300K IBMers use social software every day Questions and Contact Information ®
  4. 4. Key to Success Governance Communication Measurement Business Value ®
  5. 5. Social Software and Social Networking • Social networking is not new, and its importance has been known for centuries • Social networks are personal relationships that help us ● stay informed ● develop opinions ● make decisions ● accomplish goals • Social networking provides an “enduring infrastructure” for knowledge capture, learning, and innovation • Social Software is technology’s solution for social networking ®
  6. 6. What Role does Web2.0 play in Social Software • Web 2.0 is perceived as the 2nd generation of web development and web design • Web 2.0 facilitates communication, information sharing, interoperability, user-centered design, and collaboration • Web 2.0 has lead to the evolution of web-based communities, hosted services, and web applications ● social networking sites, video-sharing sites, wikis, blogs, mashups, events • Web 2.0 technologies and concepts fueled the speed in which social software ®
  7. 7. IBM Social Software Strategy Communities Blogs Media Home Activities People & Information Bookmarks Networks Wikis Library Profiles Spaces ®
  8. 8. IBM – A Proven Leader in Social Software IBM Lotus Collaboration is built on WebSphere Application Server for scalability and supports REST/ATOM standards for easy extensibility Out of the box plug-ins for your existing collaboration products increasing adoption We’ve made a multi-million dollar commitment to ongoing social software development and created the first center for social software Tens of Millions using on-premise, hosted, appliance, and SaaS solutions making it the fasted growing software product ever at IBM ®
  9. 9. Customer Benefits of IBM Social Software Efficient collaboration between employees - Improved response times to customer requests Increased transparency into decision making process - Better project management Better access to unstructured information - Improved knowledge capture and IP management Better Access to structured information (CRM, ERP, etc.) - Enhanced customer service management Decreased email overload - Improved work efficiency Increased knowledge retention and process documentation - Better service quality Collective intelligence gathering - Faster innovation ®
  10. 10. Profiles Persona Bluepages Fringe Beehive BlueTwit Blue2.0 Communities BlueGroups Community tools Community Map Activities Instant Activity UAM OpenActivities Collaboration Explorer Blogs BlogCentral BlogMuse Wikis WikiCentral Bluepedia Media Media Library Cattail QuickrShare Networks Sonar SmallBlue SaND Bookmarks Dogear Foxear ® 1998 2003 2009
  11. 11. Connections Over 1.2 million searches every day to find people and connect with them Profiles resulting in about $200 million in ROI Connections Over 5K communities ranging from industry, job role, geography, and more Communities with about $100 million in ROI Connections Over 120K IBMers are using activities to streamline their daily tasks to Activities become more efficient Connections Used to share ideas and get feedback with over 300K entries in the last 52 Blogs weeks Connections Over 2,000 wiki spaces for individuals, groups, and communities to coauthor Wiki content, policies, proposals, and more Connections Over 20 terabytes of data has been viewed through our file sharing that has Files not been sent around through email Connections Combines the power of advanced expertise and personal networks to make Atlas recommendations for people and content Connections Provides the largest dynamic growing body of knowledge with over 800K Bookmarks URL’s tagged by IBMers ® Connections Improved search satisfaction by about 70% resulting in ROI of about $5 Homepage million
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  20. 20. Ted Stanton 14 Arbella Drive Lotus Collaboration Expert Beverly, MA 01915 IBM Software Group Tel 978-922-3624 ted_stanton@us.ibm.com ®

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