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Green IT in the boardroom, Jose Iglesias Symantec
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Green IT in the boardroom, Jose Iglesias Symantec

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Conferentie Greening the Enterprise, …

Conferentie Greening the Enterprise,
IT Executive, 25 november 2009
Green IT in the Boardroom
Spreker: Jose Iglesias (VP of Global Solutions, Symantec)
At the same time that data centers are running short on space and power, IT organizations are also finding themselves dealing with skyrocketing amounts of information. But such challenges often have a way of presenting new opportunities. Today, Green IT is re-shaping the data center and bringing IT to the forefront in the boardroom. Energy efficiency is not just a set of quick fixes like virtualizing everything or focusing on new hardware – but rather a fundamental shift in how to approach the problem from the start by leveraging an existing investment in software and planning for how to save “green” while “going green” year over year. It covers the entire IT organization including the endpoints, servers, storage and communications. Jose will cover the practical issues of implementing green IT technologies into businesses and what the consequences are locally and across the globe.

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  • 1. Green IT & Sustainability: Start Saving Money Jose Iglesias, Vice President CTO Office
  • 2. The Drive for Sustainability • We must minimize our environmental footprint by conserving the natural resources on which we all depend. • Companies are enabling sustainability through “green IT” efforts and the implementation of technology solutions that allow them to: – Reduce their carbon footprint – Increase energy efficiencies – Reduce cost 2
  • 3. World Wide Drive – Green IT Survey • Applied Research performed survey • March 2009 • 1,052 worldwide responses – 389 responses in United States – Enterprise IT – VP/SVP, Director & CIO/CTO 2009 Green Data Center- USA 3
  • 4. IT at heart of enterprise green efforts • 83% of IT depts. responsible or cross-charged for electricity • 89% feel IT should play very/extremely significant green role • 94% have a green advocate, most of them have an IT focus 2009 Green Data Center- USA 4
  • 5. IT Total Impact on Energy IT Usage ~2% Electricity Emissions Recycle Chemicals Water World Energy IT Production ~4% Usage Reduced Digital GNP Transportation Smart Products Building Controls Real-Time Measurement 100% IT Application >90% Source: Leading Edge Forum, CSC, April 2008 5
  • 6. Start Saving Money on Energy • Many data centers face an energy shortage & out-of-control energy costs – The average enterprise pays $21M-$27M/year for data center electricity – Data center energy costs are now covered in the CIO’s budget, either directly or through cross-charges, for 83% of enterprises • With Symantec’s software approach, lower your data center energy costs by 20+% before you pay high CAPEX for new hardware $0.50 spent on 70% have energy power and cooling cost as second for each $1.00 on highest OPEX hardware (Gartner) (IDC) Corporate Energy Maxed Out IDC: Solutions for the Datacenter's Thermal Challenges, January 2007 Gartner: Gartner Data Center Conference, December 2008 Source: Applied Research, Green IT Survey, March 2009 Green IT Solution ©2009 Symantec. All Rights Reserved. 6
  • 7. What Can Data Center Managers Do to Reduce Energy Costs? Data Center Redesign Hardware Upgrade Software • Mechanical • Upgrade to energy • Server & Storage • Electrical Infrastructure efficient servers & Efficiency storage • Desktop Efficiency Green IT Solution ©2009 Symantec. All Rights Reserved. 7
  • 8. Solutions to Start Reducing Energy Costs within CAPEX Constraints Manage Physical & Stop Buying Storage Virtual Environments Control Endpoint Optimize HA/DR Power Usage Implement Green IT Best Practices HA: High Availability DR: Disaster Recovery Green IT Solution ©2009 Symantec. All Rights Reserved. 8
  • 9. Solutions to Start Reducing Energy Costs within CAPEX Constraints Efficient Hardware Use Data Optimization • Storage Hierarchies • De-duplication • Discover unused storage • Pure disk • Virtualization • Resource optimization • Server optimization Consulting Services Power Management • Reclaim capacity • Power down idle • Demand/Capacity Mgmt desktops • Application footprint • Automate power settings • Future State Architecture • Central policy driven Implement Green IT Best Practices HA: High Availability DR: Disaster Recovery Green IT Solution ©2009 Symantec. All Rights Reserved. 9
  • 10. Tangible Results with Customers Manage Physical & Storage Optimization Virtual Environments 50% reduction in email Saved $4M in power costs in 2 storage and server years and $13M in cost avoidance infrastructure total cost of ownership (TCO) Manage Unstructured Search and Discovery Information US$8.0 million in labor US$9.9M savings by productivity gains, cost eliminating PSTs & savings & cost avoidance storing data efficiently Implement Green IT Best Practices Cut data center energy by 67% ($2.1M/yr) & saved additional $0.8M/year in endpoint power Symantec Archiving Solution ©2009 Symantec. All Rights Reserved. 10
  • 11. Tangible Results with Customers Manage Physical & Stop Buying Storage Virtual Environments 50% reduction in email storage and Saved $4M in power costs in 2 server infrastructure total cost of years and $13M in cost avoidance ownership (TCO) Manage Endpoints Optimize HA / DR $35M in business value over 6 years $11M in labor productivity gains, cost from HA/DR, backup, compliance & savings and cost avoidance application management Implement Green IT Best Practices Cut data center energy by 67% ($2.1M/yr) & saved additional $0.8M/year in endpoint power Green IT Solution ©2009 Symantec. All Rights Reserved. 11
  • 12. Summary: FY09 Symantec IT Energy Savings • Storage Consolidation ($112K / year Energy) – Reduced drive spindles from 1168 to 360 (70% reduction in space & power) – 26 storage arrays will be decommissioned in FY09 (52 cabinets) • Data Centre Consolidation ($855K / year Energy) – n+1 Cluster & Virtualization – Reduced device count from 1635 to 352 (67% energy consumption reduction) • Endpoint Power Management ($801K / year Energy) – Central policy for all laptop & desktops • Backup and Recovery Implementation ($263K / yr Hrdwr) – Reduced library maintenance cost from $66k to $8k / year plus electricity savings – Reduced management cost from 40 hrs / week to 20 minutes / day • Fully Documented on www.symantec.com/greenit
  • 13. Partner with Symantec to Green Your IT for These Business Outcomes OPEX Benefits CAPEX Benefits Focus on Critical Business Initiatives • Cut energy costs 20+% • Consolidate infrastructure • Fulfill corporate without buying new HW • Reclaim unused capacity sustainability mandates • Automate tasks • Streamline operations • Scale deduplication to store • Take action from reports one copy • Manage outcomes & dashboards Green IT Solution ©2009 Symantec. All Rights Reserved. 13
  • 14. Take Action: Consider a No-Fee Data Center Efficiency Analysis Key Benefits • Quantify Data Center Reductions Efficiency • Compare Options Analysis • Model Changes • We recommend evaluating this ROI first before you undertake a data center redesign or pay high CAPEX for more energy-efficient hardware. • Our software approach has helped many enterprises, including Symantec’s own data centers, cut 20+% of energy costs & meet corporate sustainability mandates. Green IT Solution ©2009 Symantec. All Rights Reserved. 14
  • 15. Power and CO2 Savings Examples 1000 Servers in 5:1 Cluster 1 PB Storage Reclaimed De-Duplication Ratios (Tier 2) 1000 Endpoints (14 hrs/day) Assumptions: Avg. Power Used based on industry averages $ / yr (left axis)** Metric Tons Carbon / yr (right axis)* **Assumes a blended mix of coal, gas, nuclear, and hydro power **Average US Electricity Costs = $.0796 per KW/Hr
  • 16. Industrial Electric Rate Comparison * - 2.45 The Netherlands Source: Solarbuzz website 16
  • 17. Best Practices to Enable Sustainability Environment Friendly Reduce the IT Footprint Equipment Disposal Embed Environmental Engage Functionality Employees Enable Sustainability through Software 17
  • 18. Our Commitment to Sustainability 1 IT Data Center 3 Conservation • Server Efficiency • Energy • Storage Efficiency • Recycling • Data De-duplication • Paper • Desktop Power Mgnt • LEED adherence facilities 2 4 Software Delivery Transportation • Responsible Packaging • Employee Commute • ISO 14001 • Business Travel • Electronic Delivery-82% Green Storage Initiative 18
  • 19. Symantec and Sustainability • Symantec has committed to a 15% reduction in CO2 emissions by 2012, and a Green IT is a primary component of our strategy. • Symantec strives to set the right example to its customers and the larger community by being more environmentally responsible in our own IT operations. • Through green initiatives, Symantec becomes more efficient in its use of energy, materials, and personnel to run its computer systems. • Software solutions are an important way we enable energy efficiency. 19
  • 20. Thank You! Jose Iglesias Jose_iglesias@symantec.com 650-527-2187 Copyright © 2009 Symantec Corporation. All rights reserved. Symantec and the Symantec Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners. This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied, are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice.
  • 21. Manage Physical and Virtual Environments • Maximize the benefits from consolidation, virtualization & clustering • Manage physical & virtual environments from the same interface • Protect data with comprehensive & fast backup of virtual environments Stop Buying Storage Optimize Control Endpoint HA/DR Power Usage Implement Green IT Best Practices Green IT Solution ©2009 Symantec. All Rights Reserved. 21
  • 22. Stop Buying Storage • Identify & reclaim unused capacity • Reduce duplicate backup data • Optimize archiving / tier availability by application • Dynamically store data on the right storage tier Manage Physical and migrate automatically & Virtual Environments Optimize Control Endpoint HA/DR Power Usage Implement Green IT Best Practices Green IT Solution ©2009 Symantec. All Rights Reserved. 22
  • 23. Control Endpoint Power Usage Manage Physical Stop Buying & Virtual Storage Environments Optimize HA/DR • Automate PC power settings Implement Green IT Best Practices • Enable thin clients • Automate endpoint processes including security updates • Manage traditional & virtual systems Green IT Solution ©2009 Symantec. All Rights Reserved. 23
  • 24. Optimize HA/DR Manage Physical Stop Buying & Virtual Storage Environments Control Endpoint Power Usage • Consolidate servers at primary & DR sites • Avoid idle hardware Implement Green IT Best Practices • Use lower cost storage at the DR site • Reduce backup data disk footprint Green IT Solution ©2009 Symantec. All Rights Reserved. 24
  • 25. Implement Green IT Best Practices Manage Physical Stop Buying & Virtual Storage Environments Optimize Control Endpoint HA/DR Power Usage • Set up a program to manage multiple Green IT projects • Reduce costs by standardizing processes • Optimize data center layout and equipment usage • Comply with new government requirements Green IT Solution ©2009 Symantec. All Rights Reserved. 25
  • 26. Green Partnerships Industry Standards Advisory Energy Efficiency Taskforce Recognition / Reporting 26
  • 27. Power Savings with Veritas CommandCentral 5.1 Total Savings Reclaimed $540,393 Tier 1 Storage Power Orphaned Savings: Storage: CO2 Emissions $15,393 53TB for a savings Reduction of $525,000 126 Tons Discover storage allocation and provisioning inefficiencies Increase Utilization with Veritas and maximize use of existing hardware CommandCentral Delay or eliminate the need to purchase new storage hardware *Assumptions: Cost of Storage ($/TB) $10,000, Storage Growth rate 50%, Cost of Storage as a % of total cost is 50%, Nationwide Avg. $/kwhr $0.07964, 140 kw/TB, Uptime 99.9990%
  • 28. Power Savings with Altiris Client Management Suite 7.0 Power Savings: $52 / per client/year* - Volume License: Savings: US / Canada Utility $50.70 / per client $31.50 / per client Rebates: $10 - 15 / per client - US Federal Grant: 1 kwh = $1 Grant Per 1000 Clients: ($52,000 + $15,000 + Grant) - $50,700 =($16,300+Grant) *Assumption: $.076/ KwHr and 16 hrs downtime / day