Industry Leaders 
on Sustainability 
Indian and International 
Perspectives 
Namrata Rana 
The Customer Experience Company
"Sustainability now has to be on everyone’s agenda, and that 
represents a fundamental change." - Klaus Kleinfeld, Alcoa 
...
"To be a successful and sustainable business, we must fulfill our 
social responsibilities and build trust with our stakeh...
"Technology is the savior for sustainability issues." 
- Amr Sheira, CompuMe 
91% 
of CEOs report that their 
company will...
"Consumers are asking who is behind the brand, so we have to 
make it visible." - Paul Bulcke, Nestlé S.A. 
88% 
of CEOs b...
The primary responsibility of business is the betterment of 
society. - Mukesh Ambani, Reliance Industries 
“1/6th of huma...
The purpose of business is to serve society. 
- Y C Deveshwar, ITC Group 
“You will have to be reinventing 
yourself all t...
What are the trends driving 
sustainability?
9 billion 5 Trillion Culture 
Population of 9 billion 
expected by 2050 
Low-income consumers 
represent a market of 
US$ ...
1.a Population 
Charts & Content Source : http://www.wbcsd.org/DocRoot/ 
I9Xwhv7X5V8cDIHbHC3G/WBCSD_Sustainable_Consumptio...
1.b Middle Class 
This phenomenon may continue for 
the next twenty years, accelerating 
to 90 million new middle-income 
...
1.c Middle Class 
The total consumption in India will 
increase, making India the fifth 
largest consumer market in the 
w...
60 % 170 % Human of the Earth’s 
ecosystem services 
have been degraded 
Natural resource 
consumption is 
expected to ris...
2.a Eco Systems 
Studies show that two-thirds of the 
Earth’s ecosystem services are in 
decline. According to estimates, ...
2.b Natural 
Resources 
Natural resource consumption by 
humans has increased to 125% of 
global carrying capacity 
The mo...
2.c Well Being 
Well-being is not necessarily 
correlated with high levels of 
consumption 
The New Economics Foundation’s...
Consumers Behavior 
are concerned about 
environment issues 
Consumer willingness is not 
translating into sustainable 
co...
3.a Consumers 
Who is the “green/ethical/ 
sustainable” consumer? 
Many consumers have not made 
the same shifts in genera...
3.b Digital 
Consumers 
61 % of consumers now consider 
blogs a reliable source of 
information, and more than half 
trust...
Innovation Influencing Options 
Innovative products 
and services 
the use of marketing 
and awareness 
the removal of 
“u...
4.a Innovation 
From the perspective of business, 
innovation is an essential driver of 
more sustainable consumption. 
Th...
4.b Choice 
Influence 
Businesses have begun to address 
this increasingly relevant issue of 
influencing consumer choice ...
4.c Choice 
Editing 
The role of business is to influence 
and educate consumers on how to 
lead sustainable lifestyles 
B...
Conclusion 
We all have a role to play towards a 
sustainable better planet 
Governments, consumers and 
businesses all ha...
International Companies
Statoil ASA - Environment & Society 
Photo : http://www.pg.com/en_US/sustainability/index.shtml 
Statoil has been ranked a...
Walmart - Sustainability Score Card 
Photo : http://walmartstores.com/sustainability/9292.aspx 
Walmart’s sustainability 
...
Nike - North Star 
Photo : http://www.nikebiz.com/crreport/content/environment/4-1-0-overview.php?cat=Nike has developed 
...
Sainsbury - National Grid Initiative 
Photo : http://www.jsainsburys.co.uk/index.asp?PageID=424&section=&Year=Latest&NewsI...
Photo : http://www.ikea.com/ms/en_US/the_ikea_story/people_and_the_environment/ 
the_never_ending_list.html 
Ikea - The Ne...
Indian Companies
Source : http://www.iocl.com/Aboutus/globalcompactinitiative.aspx 
Indian Oil - Rank No 1 ET 500 
Excerpts from Sustainabi...
Reliance Industries - Rank No 2 ET 500 
Source : http://www.ril.com/downloads/pdf/RIL_SR2007_08.pdf 
Excerpts from Sustain...
Source : http://www.tatasteel.com/corporate-citizen/pdf/csr-2008-09.pdf 
Tata Steel - Rank No 3 ET 500 
Excerpts from Sust...
Source : http://www.tatasteel.com/corporate-citizen/pdf/csr-2008-09.pdf 
BPCL - Rank No 4 ET 500 
Excerpts from Sustainabi...
Source : http://www.hindustanpetroleum.com/En/UI/CSRGCEnvironment.aspx 
HPCL - Rank No 5 ET 500 
Sustainability report not...
Source : http://www.ongcindia.com/download/Corp%20Sust%20Report/ 
ONGC_Sustainability_Report_2009-10.pdf 
ONGC - Rank No 6...
Source : www.statebankofindia.com 
SBI Bank - Rank No 7 ET 500 
Sustainability report not available online 
O. P. Bhatt 
C...
Source : http://www.hindalco.com/about_us/sustainability.htm 
Hindalco - Rank No 8 ET 500 
Sustainability report not avail...
ICICI Bank - Rank No 9 ET 500 
Excerpts from Sustainability Report 
Source : http://www.icicifoundation.org/uploads/annual...
Source : http://www.sail.co.in/aboutus.php?tag=company-policies 
SAIL - Rank No 10 ET 500 
Sustainability report not avail...
NTPC - Rank No 11 ET 500 
Sustainability report not available online 
Mr. Arup Roy Chaudhury 
Chairman, 
Source : http://w...
Tata Motors - Rank No 12 ET 500 
Source : http://www.tatamotors.com/sustainability/sustainability.php 
Excerpts from Susta...
Source : http://www.mrpl.co.in/downloads/MRPL22ND%20ANNUAL%20REPORT_10.pdf 
MRPL - Rank No 13 ET 500 
Sustainability repor...
Larsen & Toubro - Rank No 14 ET 500 
Source :http://www.larsentoubro.com/lntcorporate/common/ui_templates/HtmlContainer.as...
Source : http://www.cpcl.co.in/index.htm 
CPCL - Rank No 15 ET 500 
Sustainability report not available online 
Mr. K. Bal...
Futurescape, Delhi 
Level 4, Rectangle 1, Commercial Complex D4 
Saket, Behind Sheraton, Delhi 
New Delhi – 110017, INDIA ...
Upcoming SlideShare
Loading in...5
×

Sustainability Perspectives - Indian and International

4,424

Published on

CEOs believe that sustainability issues will be critical to the future success of their business. They also believe that sustainability issues should be fully integrated into the strategy and operations of a company

Published in: Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
4,424
On Slideshare
0
From Embeds
0
Number of Embeds
9
Actions
Shares
0
Downloads
80
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Sustainability Perspectives - Indian and International

  1. 1. Industry Leaders on Sustainability Indian and International Perspectives Namrata Rana The Customer Experience Company
  2. 2. "Sustainability now has to be on everyone’s agenda, and that represents a fundamental change." - Klaus Kleinfeld, Alcoa 93% of CEOs believe that sustainability issues will be critical to the future success of their business https://microsite.accenture.com/sustainability/Documents/Accenture_UNGC_Study_2010.pdf
  3. 3. "To be a successful and sustainable business, we must fulfill our social responsibilities and build trust with our stakeholders." Andrew Witty, Glaxo SmithKline 96% of CEOs believe that sustainability issues should be fully integrated into the strategy and operations of a company https://microsite.accenture.com/sustainability/Documents/Accenture_UNGC_Study_2010.pdf
  4. 4. "Technology is the savior for sustainability issues." - Amr Sheira, CompuMe 91% of CEOs report that their company will employ new technologies to address sustainability issues over the next 5 years https://microsite.accenture.com/sustainability/Documents/Accenture_UNGC_Study_2010.pdf
  5. 5. "Consumers are asking who is behind the brand, so we have to make it visible." - Paul Bulcke, Nestlé S.A. 88% of CEOs believe that they should be integrating sustainability through their supply chain https://microsite.accenture.com/sustainability/Documents/Accenture_UNGC_Study_2010.pdf
  6. 6. The primary responsibility of business is the betterment of society. - Mukesh Ambani, Reliance Industries “1/6th of humanity lives in India. In this age of rising aspirations, increasing communications, there can be no peace if a billion plus people are discontent. India needs to follow its own economic model to achieve equitable economic success.” photo &copy; <A HREF=http://helloandhi.openphoto.net>Jordan Miller</A> for <A HREF=http://15386.openphoto.net>openphoto.net</A> CC:Attribution
  7. 7. The purpose of business is to serve society. - Y C Deveshwar, ITC Group “You will have to be reinventing yourself all the time to be relevant to society and relevant to consumers. “ Source : http://www.moneycontrol.com/news/brokerage-recos-fo/yc-deveshwar-making-itc-socially-responsible_ 462608-2.html
  8. 8. What are the trends driving sustainability?
  9. 9. 9 billion 5 Trillion Culture Population of 9 billion expected by 2050 Low-income consumers represent a market of US$ 5 trillion A culture of “consumerism” among higher income groups Charts & Content Source : http://www.wbcsd.org/DocRoot/I9Xwhv7X5V8cDIHbHC3G/ WBCSD_Sustainable_Consumption_web.pdf Photo : http://www.flickr.com/photos/o5com/5486331834/sizes/z/in/photostream/ Global drivers of consumption
  10. 10. 1.a Population Charts & Content Source : http://www.wbcsd.org/DocRoot/ I9Xwhv7X5V8cDIHbHC3G/WBCSD_Sustainable_Consumption_web.pdf Population growth and economic development are driving consumption around the world and will continue to do so – especially in India. India’s GDP is expected to rival that of Japan at around the same time, and come close to that of the US by 2050 Photo : http://www.flickr.com/photos/o5com/5486331834/sizes/z/in/photostream/
  11. 11. 1.b Middle Class This phenomenon may continue for the next twenty years, accelerating to 90 million new middle-income consumers per year by 2030 Indian middle class is the fastest growing segment. Estimates range from 30 million to approximately 300 million people Photo : http://www.flickr.com/photos/o5com/5486331834/Charts & Content Source : http://www.wbcsd.org/DocRoot/ sizes/z/in/photostream/
  12. 12. 1.c Middle Class The total consumption in India will increase, making India the fifth largest consumer market in the word by 2025. Globalization and economic integration are giving more consumers access to more products and services. Photo : http://www.flickr.com/photos/o5com/5486331834/Charts & Content Source : http://www.wbcsd.org/DocRoot/ sizes/z/in/photostream/
  13. 13. 60 % 170 % Human of the Earth’s ecosystem services have been degraded Natural resource consumption is expected to rise Human social systems and well-being Charts & Content Source : http://www.wbcsd.org/DocRoot/I9Xwhv7X5V8cDIHbHC3G/ WBCSD_Sustainable_Consumption_web.pdf Photo : http://www.flickr.com/photos/sharman/2872797099/ Global consumption patterns
  14. 14. 2.a Eco Systems Studies show that two-thirds of the Earth’s ecosystem services are in decline. According to estimates, almost a third of the Earth’s plants and animals have been lost since 1970. 30% of the Earth’s terrestrial area, comprising of forest and grassland, has been converted to urban areas Photo : http://www.flickr.com/photos/Charts & Content Source : http://www.wbcsd.org/DocRoot/ sharman/2872797099/
  15. 15. 2.b Natural Resources Natural resource consumption by humans has increased to 125% of global carrying capacity The most important direct drivers of biodiversity loss and ecosystem service changes are: habitat change , climate change, invasive alien species, overexploitation and pollution. Photo : http://www.flickr.com/photos/Charts & Content Source : http://www.wbcsd.org/DocRoot/ sharman/2872797099/
  16. 16. 2.c Well Being Well-being is not necessarily correlated with high levels of consumption The New Economics Foundation’s Happy Planet Index ranks a nation’s progress based on the amount of the Earth’s resources its inhabitants use and the length and happiness of people’s lives. India has a ranking of 35. Photo : http://www.flickr.com/photos/Charts & Content Source : http://www.wbcsd.org/DocRoot/ sharman/2872797099/
  17. 17. Consumers Behavior are concerned about environment issues Consumer willingness is not translating into sustainable consumer behavior Charts & Content Source : http://www.wbcsd.org/DocRoot/I9Xwhv7X5V8cDIHbHC3G/ WBCSD_Sustainable_Consumption_web.pdf Photo : http://www.flickr.com/photos/by_andy/2680078880/ ThTeh reo lreo olef ocof cnosnusmuemrers
  18. 18. 3.a Consumers Who is the “green/ethical/ sustainable” consumer? Many consumers have not made the same shifts in general behaviors, lifestyles and purchasing decisions. Ethical / green consumption is yet to hit mainstream in India. Photo : http://www.flickr.com/photos/Charts & Content Source : http://www.wbcsd.org/DocRoot/ sharman/2872797099/
  19. 19. 3.b Digital Consumers 61 % of consumers now consider blogs a reliable source of information, and more than half trust consumer-generated media and branded websites Consumers are increasingly turning to the Internet as a trusted source of peer-generated information Photo : http://www.flickr.com/photos/Charts & Content Source : http://www.wbcsd.org/DocRoot/ sharman/2872797099/
  20. 20. Innovation Influencing Options Innovative products and services the use of marketing and awareness the removal of “unsustainable” products Charts & Content Source : http://www.wbcsd.org/DocRoot/I9Xwhv7X5V8cDIHbHC3G/ WBCSD_Sustainable_Consumption_web.pdf Photo :http://www.flickr.com/photos/pingu1963/4459765256/ The role of business
  21. 21. 4.a Innovation From the perspective of business, innovation is an essential driver of more sustainable consumption. The goal of sustainable innovation is to deliver high levels of emotional and functional value, while minimizing resource use and environmental impact Charts & Content Source : http://www.wbcsd.org/DocRoot/ Photo :http://www.flickr.com/photos/pingu1963/4459765256/
  22. 22. 4.b Choice Influence Businesses have begun to address this increasingly relevant issue of influencing consumer choice Choice influencing refers to a partnership between business and the consumer, which extends from sustainable production and design of products through to their selection, use and disposal Charts & Content Source : http://www.wbcsd.org/DocRoot/ Photo :http://www.flickr.com/photos/pingu1963/4459765256/
  23. 23. 4.c Choice Editing The role of business is to influence and educate consumers on how to lead sustainable lifestyles Businesses edit choice by controlling elements of their supply chain or by eliminating product components that pose a risk to the environment or human health Charts & Content Source : http://www.wbcsd.org/DocRoot/ Photo :http://www.flickr.com/photos/pingu1963/4459765256/
  24. 24. Conclusion We all have a role to play towards a sustainable better planet Governments, consumers and businesses all have important roles to play in fostering sustainable consumption Charts & Content Source : http://www.wbcsd.org/DocRoot/ Photo :http://www.flickr.com/photos/pingu1963/4459765256/
  25. 25. International Companies
  26. 26. Statoil ASA - Environment & Society Photo : http://www.pg.com/en_US/sustainability/index.shtml Statoil has been ranked as the No 1 sustainable company. The environment & society programs focus on climate, energy health & safety, Biodiverisity, Clean air, Emissions to water.
  27. 27. Walmart - Sustainability Score Card Photo : http://walmartstores.com/sustainability/9292.aspx Walmart’s sustainability index helps create a more transparent supply chain, driving product innovation and ultimately providing their customers with information they need to assess products’ sustainability.
  28. 28. Nike - North Star Photo : http://www.nikebiz.com/crreport/content/environment/4-1-0-overview.php?cat=Nike has developed North Star to define what sustainable products and a sustainable company would look like. Its grounded in addressing sustainability at the very core of our business, beginning with design.
  29. 29. Sainsbury - National Grid Initiative Photo : http://www.jsainsburys.co.uk/index.asp?PageID=424&section=&Year=Latest&NewsID=Sainsbury's is using experimental technology to help reduce the UK's dependence on fossil fuels. Many people are unaware of the strain the National Grid comes under at peak times, as coal-fired power stations across the country have to be ‘switched on' to meet the increased demand on the UK's electricity supply.
  30. 30. Photo : http://www.ikea.com/ms/en_US/the_ikea_story/people_and_the_environment/ the_never_ending_list.html Ikea - The Never Ending list Ikea’s The Never Ending list consists of all the improvements they have made for people and the environment so far contributing to the sustainability aim. This list features all initiatives taken for Environment, People and Planet. The latest initiative is that Ikea plans to build a wind farm that will supply electricity to all 17 of its stores in Sweden.
  31. 31. Indian Companies
  32. 32. Source : http://www.iocl.com/Aboutus/globalcompactinitiative.aspx Indian Oil - Rank No 1 ET 500 Excerpts from Sustainability Report - Environment and Social B.M. Bansal Chairman & Director “Our primary concern is still energy security and how we can translate investments in energy into affordable products for our fellow citizens” Environment - Optimum utilization of Raw Materials - Energy Conservation - Clean Development Mechanism (CDM) Projects - Initiatives to control / reduce emissions - Water Conservation through rain water harvesting Social - Community development programs - Providing clean drinking water - Facilitating education of children - Organising health checkup camps
  33. 33. Reliance Industries - Rank No 2 ET 500 Source : http://www.ril.com/downloads/pdf/RIL_SR2007_08.pdf Excerpts from Sustainability Report - Environment and Social Mukesh Ambani CMD “We realize that as a responsible business, the circle of our sustainability endeavors must only grow wider." Environment - Consumption and conservation of natural resources - Energy conservation measures - Climate change through CDM projects - Conserve and propagate bio-diversity - Waste reduction and utilisation are of prime focus at all manufacturing division Social - Rural development programs - Women Empowerment initiatives - Healthcare Facilities - Education
  34. 34. Source : http://www.tatasteel.com/corporate-citizen/pdf/csr-2008-09.pdf Tata Steel - Rank No 3 ET 500 Excerpts from Sustainability Report - Environment and Social B. Muthuraman, Vice Chairman “We strive constantly to improve the sustainability of both our manufacturing processes and our finished materials” Environment - Reduce our carbon dioxide emissions. - Develop sustainable new products and services that generate lower co2 emissions through the life cycle - Developing sustainable packaging solutions - Adapting/ Creating technologies / infrastructure to have sustainable energy mix Social - Health & welfare - Scholarships & Education - Skill development
  35. 35. Source : http://www.tatasteel.com/corporate-citizen/pdf/csr-2008-09.pdf BPCL - Rank No 4 ET 500 Excerpts from Sustainability Report - Environment and Social Ashok Sinha Chairman & MD “To achieve these aspirations, we now need to refine the strategy and detail the initiatives” Environment - Energy and Climate change are important - Develop new clean technology - Consuming natural resources responsibly - Water conservation is priority Social - Nurturing people, fostering talent - Ensuring safety & security and promoting health - Developing sustainable communities
  36. 36. Source : http://www.hindustanpetroleum.com/En/UI/CSRGCEnvironment.aspx HPCL - Rank No 5 ET 500 Sustainability report not available online Arun Balakrishnan Chairman & MD Environment HPCL does not have a sustainability report, but they do have Environment, Safety policy. The have a wide range of social activities under CSR initiatives. Social - Social Activities are part of CSR.
  37. 37. Source : http://www.ongcindia.com/download/Corp%20Sust%20Report/ ONGC_Sustainability_Report_2009-10.pdf ONGC - Rank No 6 ET 500 Sustainability report not available online R .S. Sharma Chairman & MD “We have demonstrated our environmental responsibility and commitment towards sustainability through our enterprise wide sustainability initiatives and cross functional groups.” Environment - Sustainable Production - Sustainable Technology and Field Services - Sustainable Exploration - Managing our water footprint - Managing and reducing our environmental impacts - preventing oil spill Social - Improving the lives and livelihood of the community - Education - Women Empowerment
  38. 38. Source : www.statebankofindia.com SBI Bank - Rank No 7 ET 500 Sustainability report not available online O. P. Bhatt Chairman Environment SBI does not have a sustainability report, also no CSR policy or initiatives were identified on their website. Social - No CSR policy or activities were identified.
  39. 39. Source : http://www.hindalco.com/about_us/sustainability.htm Hindalco - Rank No 8 ET 500 Sustainability report not available online Kumar Mangalam Birla Chairman Environment - Technology for greenfield projects to conserve energy - Waste Management - Controlling Emissions - Rehabilitation of resources - Recycling of industrial waste Social - Health checkups - Education - Skill development - Women empowerment - Agricultural support
  40. 40. ICICI Bank - Rank No 9 ET 500 Excerpts from Sustainability Report Source : http://www.icicifoundation.org/uploads/annual/pdf_20101101055222330.pdf Mr. K.V. Kamath Chairman, Environment - ICICI Foundation part of ICICI Bank focuses on Environment. - ICICI’s Environmentally Sustainable Finance Group focuses on research and action related to environment - Carbon Emission, Climate change, environment policies are some of the initiatives under sustainability Social - Under the CSR initiative the focus is on elementary education, Primary health and access to finance
  41. 41. Source : http://www.sail.co.in/aboutus.php?tag=company-policies SAIL - Rank No 10 ET 500 Sustainability report not available online Mr. C. S. Verma Chairman, Environment SAIL does not have a sustainability report, but they do have a corporate environment policy. Social - Corporate CSR policy is available, activities could not be identified.
  42. 42. NTPC - Rank No 11 ET 500 Sustainability report not available online Mr. Arup Roy Chaudhury Chairman, Source : http://www.ntpc.co.in/index.php?option=com_content&view=article&id=10&Itemid=Environment - NTPC has a environment policy which undertakes various initiatives - CenPEEP - Program to reduce green house gas emission. - Ash Utilisation - Afforestation Social - The CSR initiatives focus on Resettlement & rehabilitation. - Community Development, - Scholarship programs - empowering People
  43. 43. Tata Motors - Rank No 12 ET 500 Source : http://www.tatamotors.com/sustainability/sustainability.php Excerpts from Sustainability Report Mr. P M Telang MD Environment - Tata motors has various initiatives under the following two core aspects. - Reduction of environmental pollution and regular pollution control drives - Restoration of ecological balance. - Initiatives like conservation of water, soil and plantation are carried out. Social - The CSR initiatives of Tata motors focus on - Health - Employability - Education
  44. 44. Source : http://www.mrpl.co.in/downloads/MRPL22ND%20ANNUAL%20REPORT_10.pdf MRPL - Rank No 13 ET 500 Sustainability report not available online Mr. R. S. Sharma Chairman Environment - MRPL has environment policy which has the following initiatives . - Landscaping - Water Treatment Plant - Green Belt Social - The Social initiatives could not be identified.
  45. 45. Larsen & Toubro - Rank No 14 ET 500 Source :http://www.larsentoubro.com/lntcorporate/common/ui_templates/HtmlContainer.aspx? res=P_SIA_CSM&tabid=SIA_0 Sustainability report not available online Mr. A. M. Naik Chairman & MD “For us 'sustainability' is not just 'survivability' but 'thrivability'. Environment L & T major focus is on - Energy & Water conservation - Emission control Social - The Social initiatives focus on - Healthcare - Welfare of Employees.
  46. 46. Source : http://www.cpcl.co.in/index.htm CPCL - Rank No 15 ET 500 Sustainability report not available online Mr. K. Balachandran MD Environment The CPCL environment policy focuses on - Reducing Greenhouse Gas emissions - Zero Discharge - Usage of Solar power Social - The Social initiatives as part of CSR focus on Education, Health Care, Sanitation, Water supplies, Sports development and, Women empowerment
  47. 47. Futurescape, Delhi Level 4, Rectangle 1, Commercial Complex D4 Saket, Behind Sheraton, Delhi New Delhi – 110017, INDIA Futurescape, Mumbai Level 2, Raheja Centre Point 294 CST Road Near Mumbai University Off Bandra–Kurla Complex, Santacruz (E) Mumbai – 400098, INDIA Telephone: +91 9910201783 +91 (11) 6654 4196 Email: innovate@futurescape.in Web: www.futurescape.in Twitter: @futurescape
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×