Information Map For Beauty Products

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The blog posts touched on aspects of label communication usability. …

The blog posts touched on aspects of label communication usability.

In this mind map an attempt has been made to put together a series of thoughts on the information provided by 2 manufacturers.

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  • 1. What is daily resurfacing? Is it for Written on Jar lid, Ponds Age Miracle - Daily people who have uneven skin? This is Box front and back Resurfacing Cream clarified on another side of the box to What is it? explain that it reduces fine lines and wrinkles Garnier - Fairness + Dark spots prevention. Daily Moisturiser Clear, Simple communication Written on Jar, Box front and back Ponds - gives a detailed list with specific chemical names but does not clarify or explain, where it does attempt to clarify, it further confuses Garnier - defines the active Ingredients ingredients, and also gives a detailed Information Map for list with specific chemical names Beauty Products Does not explain CLA4, instead Written on Box Ponds - talks a bit about CLA4 complicates by further mentioning side complex and usage instructions terminologies such as AHA, Retinol Usage etc, no mention of faq's, no instructions on where not to apply Garnier - Info on Skin Naturals, Clear, Simple communication Written on Box followed by usage instructions, has an side FAQ section Ponds - Base of box and jar Mfg dates, MRP, Garnier - Base of jar and side of box Additional Info Hard to miss info, but no clarity on Written on Jar lid, Ponds - SPF 15 PA++, Advanced what is CLA4?Dermatologist tested is Box front and back CLA4 Comples written on side in small font, easy to miss. http://futurechat.in Simple, easy to read info, but needs to Garnier - SPF 15, with pure lemon be on jar too as box is frequently essence + long dan extract, Written on Box discarded and What is long dan dermatologically tested front extract?