Predictive Discovery


                       08.10.2010
Evolution of discovery

                         Social feed   ?
            Search


 Portal
What’s next? Personalization

                      Mobile
                                Social
           Purchase

   ...
Noise

        Signal
“We’re trying to figure out what the future of search is... one idea is that more
  and more searches are done on your beha...
Predictive Discovery
       What you want,
before you knew you wanted it
CONTEXTUAL FILTER

                   SOCIAL FILTER

                         PERSONAL FILTER

Content                    ...
In iteration we trust: lean, agile, user-centered
Version 1.0 (live screenshot)
Version 2.0 (live screenshot)
                     JessicaC
Version 3.0 (under development)




    Stay tu ned!
Futureful Platform (B2B Model)




Your content                                     Your UI




   Government       Enterp...
Enterprise (example)
Alternative Power Corporation
Media (example)
YourNews.com
Thanks. Feel free to get in touch.
        futureful.com
    twitter.com/futureful
Cofounder

Marko Anderson

  10 years experience in SW industry
  Mobile, Internet, Enterprise


  7 years at Nokia — mobi...
Cofounder

Jarno M. Koponen

  10 years Internet service & digital brand design
   Design and development of interactive e...
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Futureful - Predictive Discovery

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Futureful is developing a predictive discovery engine that enables new ways to explore personal futures.

Part toy, part tool. Our mission is to empower users to discover and share their futures through a personal and predictive filter to the web……and beyond.

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Futureful - Predictive Discovery

  1. 1. Predictive Discovery 08.10.2010
  2. 2. Evolution of discovery Social feed ? Search Portal
  3. 3. What’s next? Personalization Mobile Social Purchase Communications YOU Finance Biological Health
  4. 4. Noise Signal
  5. 5. “We’re trying to figure out what the future of search is... one idea is that more and more searches are done on your behalf without you needing to type” “This notion of autonomous search - to tell me things I didn't know but am probably interested in - is the next great stage of search” Eric Schmidt, Google CEO (September 2010)
  6. 6. Predictive Discovery What you want, before you knew you wanted it
  7. 7. CONTEXTUAL FILTER SOCIAL FILTER PERSONAL FILTER Content User
  8. 8. In iteration we trust: lean, agile, user-centered
  9. 9. Version 1.0 (live screenshot)
  10. 10. Version 2.0 (live screenshot) JessicaC
  11. 11. Version 3.0 (under development) Stay tu ned!
  12. 12. Futureful Platform (B2B Model) Your content Your UI Government Enterprise Ecommerce Media Gaming Events People & ID Research
  13. 13. Enterprise (example) Alternative Power Corporation
  14. 14. Media (example) YourNews.com
  15. 15. Thanks. Feel free to get in touch. futureful.com twitter.com/futureful
  16. 16. Cofounder Marko Anderson 10 years experience in SW industry Mobile, Internet, Enterprise 7 years at Nokia — mobile internet services & platforms S60 Platform, Nokia Ventures, Ovi Mobile user data and predictive analytics focus Idea to deployment Business planning & strategy, product & project management, partnering & ecosystem creation, legal & intellectual property, marketing & evangelism marko.anderson@futureful.com // www.linkedin.com/in/markoanderson
  17. 17. Cofounder Jarno M. Koponen 10 years Internet service & digital brand design Design and development of interactive environments and digital communication (from conceptual and strategic through to practical implementation) Design and media research MA (Media Lab), MA (Humanities), PhD (in progress) Human-centered design, digital identity, multilinear interaction and the future of digital media - multidisciplinary approach Personal future simulation systems Predictive interfaces and personal future scenarios utilizing digital data jarno.koponen@futureful.com // www.linkedin.com/in/jarnokoponen
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