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Create free website
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Create free website

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  • 1. Create free website : Part IUsing "Titles" With Your Web Links & ImagesUsing "Title Tags" for your web links & images is an arsenal many companies fail to utilize. These tagswill help search engines to navigate through your information.In the last topic we talked about Meta Tags within your web site source code. We also discussed howimportant it is to use the same words in your content that you included within your meta tags.Another tip for your to complete your web page optimization is to include title tags for your relevantimages.Title Tags For Your Images:Its well known that more and more people are now searching "Goggles Image Search Engine" Peoplelove to find images, why not help them find the images related to your business?Lets say you sell cars, wouldnt it be nice to have all your cars listed online found within that "GogglesImage Search Engine"? This feature will allow more people to find your web site.Tip #1 When Utilizing Titles On Your Images:Creating titles or utilizing the "Alt" command as we say will let a search engine know what the image isabout.Like mentioned before, search engines are nothing more than robots going through your web site. Theydont stop to look at your images, they only see the code.Providing a title or Alt command for your image will allow the search engine to know what the image isall about which will increase your web sites content relevancy.
  • 2. Tip #2 When Considering Image Links:When using an image for a web link to another page, give your image a name that is meaning full toyour service or product.Ex. Well use this image below that will link to this page!Using Title Tags1. Ive linked the image button to this page called "Using Title Tags"2. Ive named the image button "using_title_tags.gif"3. The title of the image is: "Using Title Tags"All of these steps will let the search engines know exactly what the image is about! Yes, I agree all thesesteps seem like a lot of work but in the end, when your sales are up, you wont be thinking about howmuch work it took but how successful you have become.Notice how all these steps have given 3 "Key Phrases" for search engines to look at to determine themeaning of the image.1. ( a href= ) - The web link command to another page2. ( img src= ) - Where to find the image and what its called3. ( alt= ) - The title of the image-----------------------------------------------------------------------------Lets recap what youve learned so far...
  • 3. - Search Engines are robots that look for "Meta Tags" & "Web Page Content"- Meta Tags include: 1) Title, 2) Description, 3) Create free websites- Make sure your Meta Tags describe your web page content- Add a relevant Title to your web links- Add a relevant "Alt Title" to your images for more visitorsHiring a web designer to come up with the custom solution that you need can set you back a fewthousand bucks. But you can do the whole thing yourself and make it drag and drop simple for merepennies with a tool like Breezy Websites. See http://breezywebsites.com for details!Create free website : End of Part IUser-centered design (UCD) - 6 methodsUser-centered design (UCD) is a project approach that puts the intended users of a site at the centre ofits design and development. It does this by talking directly to the user at key points in the project tomake sure the site will deliver upon their requirements.The stages are carried out in an iterative fashion, with the cycle being repeated until the projectsusability objectives have been attained. This makes it critical that the participants in these methodsaccurately reflect the profile of your actual users.Focus groupsWhat are they?
  • 4. A focus group involves encouraging an invited group of intended/actual users of a site (i.e. participants)to share their thoughts, feelings, attitudes and ideas on a certain subject.Organising focus groups within an organisation can also be very useful in getting buy-in to a project fromwithin that company.When to useFocus groups are most often used as an input to design. They generally produce non-statistical data andare a good means of getting information about a domain (e.g. what peoples tasks involve).IssuesIts necessary to have an experienced moderator and analyst for a focus group to be effective.Usability testingWhat is it?Usability testing sessions evaluate a site by collecting data from people as they use it. A person is invitedto attend a session in which theyll be asked to perform a series of tasks while a moderator takes note ofany difficulties they encounter.Users can be asked to follow the think-aloud protocol which asks them to verbalise what theyre doingand why theyre doing it.You can also time users to see how long it takes them to complete tasks, which is a good measure ofefficiency (although you should bear in mind that using the think aloud protocol will slow users downconsiderably).Two specialists time is normally required per session - one to moderate, one to note problems.
  • 5. When to useUsability testing can be used as an input to design or at the end of a project. It represents an excellentway finding out what the most likely usability problems with a site are likely to be.Usability testing can be used generate non-statistical or statistical data.IssuesUsability testing requires some form of design to be available to test - even if its only on paper. Testingworks best if it focuses either on gathering non-statistical feedback on a design through talk aloud orstatistical measures.Card sortingWhat is it?Card sorting is a method for suggesting intuitive structures/categories. A participant is presented withan unsorted pack of index cards. Each card has a statement written on it that relates to a page of thesite.The participant is asked to sort these cards into groups and then to name these groups. The results ofmultiple individual sorts are then combined and analysed statistically.When to useCard sorting is usually used as an input to design. Its an excellent way of suggesting good categories fora sites content and deriving its information architecture.Card sorting can be used generate statistical data.
  • 6. IssuesProviding participants with a trial run on some easy cards (e.g. sports, animals, etc.) can reassure aboutwhat they are expected to do and result in a more productive session.Participatory designWhat is it?Participatory design does not just ask users opinions on design issues, but actively involves them in thedesign and decision-making processes.When to useParticipatory design is usually used within a mini-project to generate prototypes that feed into an overallprojects design process.An example would be a participatory design workshop in which developers, designers and users worktogether to design an initial prototype. This initial prototype would then feed into a more traditionaldesign process.Projects which only utilise participatory design are very rare.IssuesParticipatory design sessions can be very fluid and require an experienced moderator with thoroughknowledge of the domain to guide them.Questionnaires
  • 7. What are they?Questionnaires are a means of asking users for their responses to a pre-defined set of questions and area good way of generating statistical data.When to useQuestionnaires are usually employed when a design team:Can only gain remote access to users of a siteIs seeking a larger sample size than can be realistically achieved through direct contactIt is for this reason that questionnaires are usually administered through post or electronic means.IssuesQuestionnaires allow statistical analysis of results, which can increase a studys credibility through itsscientific appearance. This makes it all the more important that the questionnaire is well-designed andasks non-biased questions.InterviewsWhat are they?An interview usually involves one interviewer speaking to one participant at a time.The advantages of an interview are that a participants unique point of view can be explored in detail. Itis also the case that any misunderstandings between the interviewer and the participant are likely to bequickly identified and addressed.
  • 8. The output of an interview is almost exclusively non-statistical - its critical that reports of interviews arecarefully analysed by experienced practitioners.When to useInterviews are usually employed early in the design process in order to gain a more detailedunderstanding of a domain/area of activity or specific requirements.IssuesInterviewing places a high premium on the experience and skill of the interviewer and analyst.ConclusionThis has been an introduction to the major user-centered design methods. Its vital to remember thatalthough each can be extremely valuable, using them in the right way, for the right reasons and at theright time is critical.Exactly which method to use, and when and how to use it will differ from project to project.Hiring a web designer to come up with the custom solution that you need can set you back a fewthousand bucks. But you can do the whole thing yourself and make it drag and drop simple for merepennies with a tool like Breezy Websites. See http://breezywebsites.com for details!Create free website : End of Part IIUser Friendly Web Development
  • 9. It’s not very difficult to create a web development that is user friendly. It only takes some thinkingahead. When initiating web development the first thing to think about is the audience. The content andstyle should cater the audience preferences. A web designer should take a look at the sites that theycommonly visit and take note the qualities that are most appealing. What makes this website soappealing? Is it the graphics that are offered? Does the text seem to flow logically? Piecing togetherpositive aspects of different websites will aid in the basic concept of the desired web design.These aspects that have been taken from other websites can be pieced together to form the desiredweb design. However, in a web development plan always think about the user. A website is designed fora person to come on and use. If the website is not user friendly then usage will be low. There for keep inmind the visitor when creating a web design. In web development think like the average web surfer thatis visiting the website for the first time. Make sure that the pages connect logically for the user. Don’tforget to provide them with information and navigation cues. Having a way for them to be able tonavigate between pages efficiently will aid so much. Never underestimate the use of the back cue on awebsite.A good knowledge in HTML in web development should not be forgotten. It is valuable in theimplementation of the website. Templates will help keep consistency in the development of thewebsite. If at all possible test the web page before it is finished. This will make sure that the webdevelopment that was implemented had the desired effect and is indeed user friendly. Another aspectto include that will keep the development plan user friendly is to create an extendable directory and abasic file structure. Organization is the key.Once everything has come to fruition it does not necessarily mean that the web development iscomplete. Continuously think of new ways to make things better. Web development never finishes. Itcontinues to change and get better over time with the addition of new forms of technology and betterways to help visitors to the website use it. Once the web development is successful in itsimplementation promote it in every venue possible. Don’t keep a good thing hidden. Link the websitewith others and do not underestimate the power of word of mouth. Taking into account all of thesethings in web development will create a productive user friendly website.<A HREF="http://www.jatech.ca/">Jatech</A>Hiring a web designer to come up with the custom solution that you need can set you back a fewthousand bucks. But you can do the whole thing yourself and make it drag and drop simple for merepennies with a tool like Breezy Websites. See http://breezywebsites.com for details!
  • 10. Create free website : End of Part III

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