Wrong
ColonelJohn Boyd
Ood     OODA Loop            Observe      Act             Orient            Decide
YOU      COMPETITORObserve    ObserveOrient            OrientDecide            Decide  ActObserve    ObserveOrient      Or...
70%Solution
Observe                            Learn             Build Act             Orient                                    Measu...
2006    1.5      IE 72007    2.02008    3.02009    3.5      IE 82010    3.62011   4.0-9     IE 92012   10.0-?   IE 10?
How can you use the70% Solution today?  Pricing • Markets • Product
@Ben_Deda
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
Ben Deda - Screw the A, Take the C
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Ben Deda - Screw the A, Take the C

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In school, you were always taught to "go for the A." But when you're operating in a dynamic environment - be it business, combat, or any other consistently changing environment - the 70% solution is often better than the 100% solution.

Ben Deda from FullContact presented this talk as part of Ignite Denver 12 on October 24, 2012.

You can find the original blog at http://www.fullcontact.com/2012/09/20/when-a-c-beats-an-a/.

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  • Ben Deda - Screw the A, Take the C

    1. 1. Wrong
    2. 2. ColonelJohn Boyd
    3. 3. Ood OODA Loop Observe Act Orient Decide
    4. 4. YOU COMPETITORObserve ObserveOrient OrientDecide Decide ActObserve ObserveOrient OrientDecide Decide Act
    5. 5. 70%Solution
    6. 6. Observe Learn Build Act Orient Measure Decide Minimum70% Solution Viable Product
    7. 7. 2006 1.5 IE 72007 2.02008 3.02009 3.5 IE 82010 3.62011 4.0-9 IE 92012 10.0-? IE 10?
    8. 8. How can you use the70% Solution today? Pricing • Markets • Product
    9. 9. @Ben_Deda

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