A thought on "Review" - Why people do review?

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A thought on "Review" - Why people do review?

  1. 1. A thought on “Review”
  2. 2. There are a lot of “review” sites on the web: ...
  3. 3. Most of these review sites are very active Incredibly many people are writing product reviews
  4. 4. Why people do review?
  5. 5. After reading / watching several thousands of reviews, I got a thought
  6. 6. Basically, many people do it as a hobby, for fun
  7. 7. In the early 2000s, lots of people started blogging
  8. 8. It was the beginning of Personal Publishing era
  9. 9. People perceived Personal Publishing as so attractive thing
  10. 10. However, most blogs became inactive within three months,
  11. 11. because only fewer people could get readers
  12. 12. Blog which didn’t have readers couldn’t keep them going
  13. 13. Web2.0 might be a knight on white horse for them
  14. 14. because web2.0 brought them readers
  15. 15. within one’s circle of friends and acquaintances Facebook, etc. easy short message communication Twitter, etc. Personal Publishing question & answer Quora, etc.
  16. 16. within one’s circle of friends and acquaintances Facebook, etc. easy short message communication Twitter, etc. Personal Publishing question & answer Quora, etc. share user experience Review sites
  17. 17. I want someone to read my writings Reviewer
  18. 18. I want to know more about this product Reviewer Consumer
  19. 19. win-win situation was born I want someone to read my writings Reviewer I want to know more about this product Consumer
  20. 20. Thus, “review” became a popular hobby among internet users
  21. 21. That’s my theory
  22. 22. Thank you for your attention
  23. 23. Happy reviewers! Chikafuji Ryu http://frombayarea.com

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