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Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
Mayo 2010 final
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Mayo 2010 final

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  • 1. © 2008 frog design. Confidential & Proprietary. 13 Rules of Engagement Mayo Transform Symposium 2010
  • 2. © 2008 frog design. Confidential & Proprietary. 13 Are Engaged Consumers White Elephants?
  • 3. Engagement with Healthcare Costs Leander, TX
  • 4. Healthcare Decision-Making Leander, TX
  • 5. © 2008 frog design. Confidential & Proprietary. 13 Participatory Design KwaZulu Natal, SA
  • 6. © 2008 frog design. Confidential & Proprietary. 13 Creating a New Culture around Health @Facebook
  • 7. © 2008 frog design. Confidential & Proprietary. 13 Health Reinvention @priorfatgirl
  • 8. © 2008 frog design. Confidential & Proprietary. 13
  • 9. © 2008 frog design. Confidential & Proprietary. 13 What does engagement look like? (not what you think)
  • 10. © 2008 frog design. Confidential & Proprietary. 13 engaging consumers?
  • 11. © 2008 frog design. Confidential & Proprietary. 13 engaging engaged consumers?
  • 12. © 2008 frog design. Confidential & Proprietary. 13 ENERGY YELLO STROM
  • 13. © 2008 frog design. Confidential & Proprietary. 13 TRANSPORTATION ECODRIVE
  • 14. © 2008 frog design. Confidential & Proprietary. PERSONAL FINANCE MINT
  • 15. © 2008 frog design. Confidential & Proprietary. 13 The third task to which design thinking must respond is to encourage individuals to move toward more sustainable behavior . Tim Brown, IDEO
  • 16. © 2008 frog design. Confidential & Proprietary. 13 >Partnerships >Investments >Education >Networks
  • 17. © 2008 frog design. Confidential & Proprietary. 13 >Partnerships >Investments >Education >Networks
  • 18. © 2008 frog design. Confidential & Proprietary. PROJECT MASILULEKE SOUTH AFRICA
  • 19. © 2008 frog design. Confidential & Proprietary. 13
  • 20. © 2008 frog design. Confidential & Proprietary. 13
  • 21. © 2008 frog design. Confidential & Proprietary. 13 >Partnerships >Investments >Education >Networks
  • 22. © 2008 frog design. Confidential & Proprietary. 13 EMONITORS ITALY
  • 23. TEMPTD USA
  • 24. © 2008 frog design. Confidential & Proprietary. 13 >Partnerships >Investments >Education >Networks
  • 25. © 2008 frog design. Confidential & Proprietary. 13 How do you Stay Connected?
  • 26. © 2008 frog design. Confidential & Proprietary. 13
  • 27. © 2008 frog design. Confidential & Proprietary. 13 >Partnerships >Investments >Education >Networks
  • 28. © 2008 frog design. Confidential & Proprietary. 13
  • 29. © 2008 frog design. Confidential & Proprietary. 13 applying the principles of design thinking to the problems of society is attracting the most ambitious designers, entrepreneurs and students today...not to interrupt their careers but to redirect them. Tim Brown, IDEO
  • 30. © 2008 frog design. Confidential & Proprietary. thanks! @fabtweet

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