point of sale NRF demo
Intel, Embedded Computing Division
+
frog design 2008-9

roles and responsibilities
similarities / differences / overlaps
process: IxD >< ID
things that worked well and things that didn’t work well

Katie Dill - Design Analyst / UI
Sung Cha - Motion Designer / GUI
Morten Wagener - ID
Howard Nuk - ID Direction
Sonny King - Design Technologist
Scott Nazarian - UI / GUI Direction
Dave Gustafson - Mechanical Engineer

OVERLAP:
Environmental Design
- people flow
- multiple angles
- approach
- bespoke experience
- the encounter
- object
- screen
- transaction

flow + affordance = encounter

9

natural interactions

'natural' interaction
model
- linear
- multiple standing
positions
- specific dimensions
- analog actions

thanks
david.gustafson@frogdesign.com
scott.nazarian@frogdesign.com

ID started before IxD
Simulation running on current CPU
Projected Capacitive vs ...Multitouch