Business model example
Company:
Flat world Knowledge
Industry:
College textbook publishing
Brief Business model
Write textbooks as other publishers. These are oered
as a free download. The company makes money from
selling physical books and other products.
What is special about this model
They give away the textbooks for free online. The
professors can also copy paste to assemble just the right
text book.
Tags
Publishing, Textbooks, Free

9 questions for your business model Filled out by www.freemium.eu
PARTNERS KEY ACTIVITIES RELATIONSHIPS CUSTOMERS
VALUE
PROPOSITION
hing udent,
Publis d with st
goo
ownload
to free d
thanks books
expensive
e
Colleg and in
oks
ors ing
textbo
Market
Profess
it makes
professors,
ier.
their job eas dent
Colllege stu
DISTRIBUTION &
KEY RESOURCES
ACQUISITION
s
Author
CHANNELS
hip
Relations
Online
fessors
with pro
By mail
s
The book
COST STRUCTURE REVENUE STREAMS / PRICING
dy aids
ale of stu
Publishing Sale of S
n of
Productio book
physical
study aids
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